Canadian
born denim brand Fidelity is redefining the premium denim market. Since
2004 Fidelity has been at the forefront of the industry creating styles
that draw upon Creative Director Jason Trotzuk's talent for fit and design in
both men's and women's. Now teaming up with the iconic brand, the new lead
women's designer Rokhsan Enanoria will debut her first collection for
Fall/Holiday 2015.
Fidelity's devotion to making the best jeans
combining the finest fabrics, the ultimate fit, and flawless finishing allies
the lifestyle of modern, busy, positive men and women everywhere. "We're
committed to the way our customers look and feel in their denim," says
Fidelity founder and Creative Director Jason Trotzuk, who
started the company with a women's line in 2005 and launched men's in 2009. "We
want our jeans to be your go-to, fail safe piece, and your style signature. They
are designed to transport you, whether to a place of nostalgia, romance,
accomplishment, empowerment or other happy destination."
Focusing on core styles and timeless
washes rather than distracting aesthetic details, Fidelity has
become one of the most desirable denim brands in North America. Among its
signature features are a contour waistband, artful pocket placement and
precision size grading. Ultimately, Fidelity jeans are an
outgrowth of Trotzuk's belief that truly great things are as beautiful in every
way, and just as compelling to the touch as they are to the eye. A quality
garment should be visually captivating both off the body and on. In the store,
you should want to try it on. In your closet, you'll reach for it again and
again. Fidelity is the truest form of sartorial
self-expression.
The Fidelity Denim collection ranges in price from $179-$250 and is sold online at www.fidelitydenim.com and select retailers across the country.
