Fashion Blog Pages

Wednesday, July 15, 2015

Emily Schuman Launching Collection at MAGIC

Style blogger giant Emily Schuman, Founder of Cupcakes & Cashmere launched her signature clothing collection at Nordstrom and ShopBop stores exclusively this past week.  Hot styles have already started to sell out, which is no surprise considering her massive following of style admirers. This August, Schuman will launch her Cupcakes and Cashmere collection to the retail masses at MAGIC, the world’s largest fashion marketplace, in Las Vegas from August 17th to 19th, 2015. 
Emily Schuman, Founder of Cupcakes & Cashmere

Executives at MAGIC had a chance to chat with Emily about her favorite trends of the moment and why she chose to go wide at MAGIC. You can find a few questions Emily answered below. 

1.  What are your favorite trends right now?

Currently, I’m loving high-waisted denim, T-shirt dresses and oversized sweaters.

2.  What are your favorite pieces from the new Cupcakes and Cashmere collection? 

The sheer drop-waisted dress, the tailored green anorak and the navy cape coat! 

3.  What are you most looking forward to at MAGIC?

This is my first time attending MAGIC, and I've been told to prepare myself for the sheer size and energy the showcase presents. I'm looking forward to meeting new clients, discovering new brands and expanding my awareness of the industry in general, since our company is now evolving beyond the scope of digital content. It's a very exciting time for Cupcakes and Cashmere and we're so fortunate to have BB Dakota as a partner in bringing this line to market.

More than a blog, Cupcakes and Cashmere is a mantra and aesthetic that celebrates the little pleasures in life.  Learn more about Cupcakes & Cashmere at their website.

Learn more about MAGIC Online here on Apparel Search.

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