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Home » retail news » GS1 US Apparel and General Merchandise Initiative
Monday, May 23, 2016
GS1 US Apparel and General Merchandise Initiative
“With heightened consumer expectations for fast and seamless shopping experiences across all channels, retailers are offering consumers a number of flexible fulfillment and delivery options, such as buy online pick-up from store and buy in store ship to home. Traditional fulfillment processes needed a makeover to keep up with today’s on-demand consumer and the corresponding changes to the retail supply chain,” said Melanie Nuce, vice president of apparel and general merchandise, GS1 US. “With the goal of improving the overall e-commerce consumer experience, retail industry stakeholders have come together to determine the best way to present and ship a product so as to not compromise on quality and presentation, while optimizing sustainability.”
The guideline contains industry best practices for successfully delivering a consistent cross-channel consumer experience. It features a comprehensive description of best practices with regard to units of measure, ticketing a product with Global Trade Item Number® (GTIN®) identification, packaging, and provides a product-specific chart to help retail industry stakeholders determine the appropriate fulfillment practices for each product type.
The first iteration of the guideline seeks to reduce a retailer’s order-to-fulfillment cycle time. The workgroup is already engaged in developing the next release of the document, slated to be delivered in early 2017, which will further refine omni-channel fulfilment best practices.
For more information about the GS1 US Apparel and General Merchandise Initiative, please visit www.gs1us.org/ApparelGM.