LIVE and IN-PERSON join this seminar on Saturday, April 7th, 2018 in Glendale, California from 1PM-4PM for a seminar, line review and speed consulting on Starting an Apparel Business in 2018 with the Fashion for Profit Consulting team and industry experts.
The industry is changing and evolving. This seminar will give an overview of this complex and exciting industry:
- From concept through product development
- Understanding your customer and demographics
- Sourcing materials for sampling with contractors
- Financing, legal aspects and marketing
- Increase brand awareness through social media
- Marketing your product’s “secret sauce” & other channels
- How to track and focused on your brand
Along with speaker Frances Harder, special guests will include: (note: Special guest speakers are subject to change without notice)
Representatives from Indie Source – a clothing development manufacturer in Los Angeles All USA-made
Content Writer and Social Media/Digital Specialist: Jessica Joy Reveles/J Squared Communications
Social Media Specialist: Vanessa Mojica
Cyber Security/Technology: Shazad Malik
Fashion training and business plan development: Julia Szkiba
Business & financial planning and business Insurance: New York Life
There will be a Q & A session with an opportunity to meet industry consultants and have your questions answered.
APRIL 7, 2018
NEW YORK LIFE BUILDING
801 N. Brand Blvd.
Glendale, CA 91203
1:00PM - 4:00PM
This seminar about starting an apparel business does come with a small fee.
Purchase tickets at https://www.eventbrite.com/e/starting-an-apparel-business-in-2018-tickets-44472180489
Learn more about the event at the Fashion Business Incorporated website.
Frances Harder: Frances Harder authored and published a series of books dealing with starting a fashion business. Fashion for Profit (10th edition), Costing for Profit, Brand Building for Profit and Forms for Profit are industry focused texts used both by new companies and for further education programs.
In 1999 she foundered the FBI (Fashion Business Incorporated), an educational not for profit 501c3 organization, which provided vital business development, resources and certified job training programs to both the US, and to the International apparel industry. Closed in 2017 to relaunch as a for profit entity in 2018.