Cupshe, the California-inspired lifestyle brand known for its affordable beachwear and apparel, is dropping a new collection, Chase the Island Sun, today. This collection’s suits and loungewear, which are paradise-inspired with new design features, are available in time for warm-weather getaways this winter.
Emphasized through its name, Chase the Island Sun consists of bright-colored swimwear that strives to capture the joy one feels spending a carefree day in the sun. The collection, which incorporates tropical patterns and sexy silhouettes, consists of high-waisted bikinis, one-piece suits and loungewear for transitioning from day to night while lounging on the beach.
In addition to new colors and patterns, Cupshe implemented permanent design and sizing changes to help consumers enjoy their best possible beach day, free of swimwear concerns. To prevent any garment see-through worries, the brand has increased the size and quality of the cup inserts. To help customers achieve the most comfortable and snug suit fit for their bodies, Cupshe has added functional sliders or ties to the straps of suit tops and disclosed additional measurements, including leg height for suit bottoms.
The collection is available now only at cupshe.com retailing between $11 and $56.