Celebrate the
beginning of summer in the hottest fashion trends courtesy of SOLD Design Lab. From a pastel
explosion to neon detailing, the Los Angeles-based denimologists take a fearless
approach at eye-popping concepts by combining basic yet complex designs to your
summer favorites.
For this
season, add SOLD’s whimsical prints and patterns to your collection and focus on
large off-the-wall designs, high-waisted Hawaii-inspired skinny jeans, and
festival worthy flair.
Each piece is
artfully made, ensuring that the SOLD woman feels empowered and
comfortable. Soft yet strong. Flowing yet fierce.
Leave your sunglasses at home? The sunglass soho skinny jean comes
outfitted with colorful sunglasses dancing up and down the legs; perfect for an
afternoon picnic. (Style AZ529120DM-B57. Available in sizes 24-31. Suggested
Retail Price $188.)
Got the urge to spend a day walking downtown? Low-riding, light-washed skinny
jeans protruding with NYC high-rise skyscrapers are a perfect compliment
to your urban fashionista persona. (Style A77437. Available in sizes 24-31.
Suggested Retail Price $188.)
What would summer be without a stop to Hawaii? Time to get the lounger ready as
you showcase your new palm tree printed pants. Soak up some sun and
become one with nature. (Style AR629120DM-G15. Available insizes 24-31.
Suggested Retail Price $188.)
Pair any of
your new favorite denim styles with a solid-colored blouse or fitted white tee.
For a more dressed up approach, heels and a basic tank add a real
kick.
SOLD is
available online at www.solddesignlab.com
as well as in in fine department stores and specialty boutiques across the U.S.,
including Fred Segal Santa Monica, E Street Denim, Scoop NYC, American Rag,
Kitson, Bloomingdale’s and Dillard’s.