Jean Fit Options

Their are many different types of jeans.  From bell bottoms & skinnies to mom jeans.  Many different fits have been designed for good old denim pants.  Here are a few of the most popular women's jeans for this year.

You can shop by fit for the above jeans at Levi.

Learn more about jeans here on Apparel Search.

Fashion Industry Influencers at 38th Annual American Image Awards

The American Apparel & Footwear Association (AAFA) drew a dazzling crowd of CEOs, celebrities, athletes, and other fashion industry influencers to its 38^th Annual American Image Awards, held at the historical 583 Park Avenue event space in New York City on May 24, 2016. Hosted by InStyle Magazine founding editor, Hal Rubenstein, the event supported charity partner Mercy Ships.

The 2016 American Image Award winners included Person of the Year: Joseph Abboud; Company of the Year: BBC International LLC; Designer of the Year: Christian Siriano; Retailer of the Year: Shinola Detroit; and Fashion Maverick: Iris Apfel. Each received a statuette created by world-renowned designers and artists, Ruben and Isabel Toledo.

“At the heart of the American Image Awards is our ability to honor our incredible industry, while giving back to a charity partner that will somehow make the world just a little bit better,” emphasized AAFA President and CEO Rick Helfenbein. “AAFA was overwhelmed with the incredible generosity last night, with an unforeseen $100,000 donation to Mercy Ships made in the name of our Fashion Maverick honoree, Iris Apfel.” The generous donation was made by President and CEO of United Legwear & Apparel Co., Isaac E. Ash.

Rob DeMartini, AAFA Chairman, President and CEO of New Balance Athletics Inc., and past honoree explained, “The success of the American Image Awards is a testament to the passion of a global industry to be part of something bigger than themselves. The work we at AAFA have committed to since our beginnings is only possible with the tremendous contributions of our members.”

Highlights of the evening included an inspiring speech from Iris Apfel, often called a “Rare Bird” and a treasure of American boldness and individuality, who spoke of her journey from interior decorator to fashion icon. Attendees were given an inside look at Shinola Detroit, a fast-growing brand built in one of America’s most infamous cities.

Christian Siriano, who continually intrigues legions of media and fans while he dresses many of the world’s leading ladies, inspired and entertained the audience with his wit and humor. Joseph Abboud, embodying the American ideal of diversity, discussed his journey to become one of the most preeminent menswear style makers. A round of enthusiastic applause erupted as Robert Campbell, from BBC International, took to the stage and was recognized for immense contributions to the footwear industry.

Numerous past honorees were in attendance, including Isabel and Ruben Toledo; namesake designers Cynthia Rowley and Ruthie Davis; designer Yeohlee Teng of YEOHLEE Inc.; and Bill Sweedler, Co-Chairman of luxury men’s fashion brand Robert Graham. The event also drew luminaries from the sports world, entertainment world, and respected industry organizations such as the Council of Fashion Designers of America (CFDA), Fashion Institute of Technology (FIT), Parsons School of Design, and Two Ten Footwear Foundation. 

About AAFA:

Representing more than 1,000 world famous name brands, the American Apparel & Footwear Association (AAFA) is the trusted public policy and political voice of the apparel and footwear industry, its management and shareholders, its four million U.S. workers, and its contribution of $361 billion in annual U.S. retail sales. AAFA stands at the forefront as a leader of positive change for the apparel and footwear industry and delivers a unified voice on key legislative and regulatory issues. AAFA enables a collaborative forum to promote best practices and innovation. AAFA’s comprehensive work ensures the continued success and growth of the apparel and footwear industry, its suppliers, and its customers. Learn how AAFA wears our mission at www.wewear.org. 

About Mercy Ships: 

Mercy Ships uses hospital ships to deliver free, world-class health care services, capacity building, and sustainable development to those without access in the developing world. Founded in 1978 by Don and Deyon Stephens, Mercy Ships has worked in more than 70 countries providing services valued in excess of $1.2 billion and treating 2.54 million direct beneficiaries. Each year, Mercy Ships has approximately 1,600 volunteers from 45 nations. Professionals including surgeons, dentists, nurses, health care trainers, teachers, cooks, seamen, engineers, and agriculturalists donate their time and skills to the effort. Mercy Ships seeks to transform individuals and serve nations one at a time. For more information, visit www.mercyships.org.

Thank you for taking the time to read our fashion industry blog post. We hope that you have found this news to be informative. 

Learn more about the American Apparel & Footwear Association here on Apparel Search.

Many fashion industry influencers attended the event.  If you are not sure what that means, you may want to read our fashion influencers term. 

If you have comments or questions, please add your thoughts in the discussion area below.

Ashley Greene Wearing Chill By Will in West Hollywood

Actress and fitness fanatic, Ashley Greene hosted a Muscle Milk sponsored re-launch event at her favorite workout hotspot Rise Nation in West Hollywood Tuesday, May 24th. The invite only group fitness class was lead by founder and celebrity trainer Jason Walsh, who has trained Ashlee for the past 3 years. Jason navigated guests through a difficult yet effective 30 minute full body workout done exclusively on the Versaclimber athlete conditioning machine. The The workout was followed by a cool down on branded Muscle Milk yoga matts and TriggerPoint foam rollers, also conducted by Jason on Rise Nation's patio space overlooking the Hollywood Hills skyline. 

Ashley who visits the boutique fitness studio multiple times a week looked great while sweating in trendy fitness wear brand, ChillbyWill swirl crop leggings with mesh details & matching bra! 

Who: Twilight star Ashley Greene & celebrity trainer/ Rise Nation owner Jason Walsh

What: 30 min high intensity low impact full body workout

Where: Rise Nation (613 N La Cienega Blvd. West Hollywood, CA 90069)

Wearing: Chill By Will swirl mesh crops paired with with a deep V bra from the brand’s new Summer capsule collection.

Rise Nation is a unique group studio fitness experience that offers a true full body 30 minute workout primary focused on the instinctual movement of climbing. The Versaclimber is the exclusive tool used because it has the lowest risk of injury and promotes proper standing posture and overall healthy movement of the bones and joints. Not only is it safe it's also powerful. The Versaclimber recruits all major muscle groups at once and is virtually impossible to coast on. For 30 minuets you are putting in maximum effort, clients can expect to burn upwards of 600-800 calories and leave feeling exhilarated, balanced and strong. The studio utilizes premium sound, an overhead light installation as well as world class trainers to offer a distraction from the difficult workout as well as give guests an experience like no other. Celebrity fans of the studio include; Jennifer Aniston, Bradley Cooper, Jessica Biel, Emma Stone, Minka Kelly, Ashlee Greene, Lily Aldridge, Irina Shayk, Hilary Duff and many others. 

Developed by celebrity trainer Jason Walsh who holds a B.A in Exercise & Sports Science with an emphasis in nutrition, physiology and from the University of North Carolina at Chapel Hill. He also holds top-level certifications as a Certified Strength and Conditioning Specialist (CSCS) and as a Certified Personal Trainer (NSCA-CPT). With an extensive background in athletic conditioning Jason is now Hollywood's go-to trainer to bulk up action stars for blockbuster roles. At his private studio, Rise Movement Jason has transformation the bodies of Matt Damon for the new Bourne movies, Bradley Cooper for American Sniper, Jon Krasninski for 13 Hours, Emily Blunt and most recently Emma Stone for Battle of the Sexes. An advocate for smart and effective fitness Jason created Rise Nation to offer his unique and highly sought after cardio concept to the masses. 

Chill By Will: 

Inspired by the WILL, love, athlete, light, strength, and faith that’s in all of us; CHILLBYWILL has created high quality athletic apparel that’s inspired by the everyday woman and meant for wear on the street, at the gym, and everywhere in between. Proudly made in the USA, we’ve taken a basic look and added a style that’s only CHILLBYWILL. Our athletic mesh, body shaping cuts and fabrics that are sleek, smooth and comfortable strive to flatter all body shapes and sizes.

CHILLBYWILL was a natural next step for founders Christina Malizia, a top fitness trainer from Philadelphia and Corrina Wall a Los Angeles native, dancer and entrepreneur. Corrina is an established clothing designer, whom has been immersed in fitness and fashion her entire life. Christina has been working with Los Angeles’ premier fitness training studio Burn 60 since 2008, and is passionate about helping others get fit and healthy. Over the years, Christina has been asked regularly by top athletic wear companies, including Lululemon and Splits 59 for personal feedback on their apparel. She knew she had to start her own line.  

You may want to also view our new fitness fashion page.

See more CHILLBYWILL here on the Fashion Blog.

Assemble Your Own Pant: Pant Alone

Radically new concept to mix & match your fashion.  Here are pants that can alter as often as our moods.  Looking forward to seeing all of the trendy new pants that will be designed using this new method.

Pant • Alone is the first and only company to create pants sold by the leg and zipped together to create a pair. This “next generation of pants” just launched a crowdfunding campaign through Kickstarter to help meet minimum order quantities and to make Pant • Alone a reality. Interested backers can access the campaign site now through June 9, 2016. With a financial target of $150,000, Pant • Alone will begin mass production in July 2016.

Pant • Alone is an exciting new fashion start-up led by four creative artists and business professionals who share one common goal - to change the face of the fashion industry forever. Each member of the team offers a unique perspective and skill set integral to the pursuit of the Pant • Alone dream. “It’s been a long held vision of ours to create pants that were bold, stylish and gave the wearer an abundance of options to truly express themselves in a new and innovative way,” said Jared Piller, chief executive officer. “I think we’ve achieved that and we are eager to bring Pant • Alone to the retail market,” said Piller.

Pant • Alone are comfortable and easy to assemble. They are manufactured in the USA using the highest quality, ethically sourced, low impact materials with a focus on form, function, and sustainability. Any left and right legs of the same waist size can connect together using a patented Omni Zip technology. Just choose two legs and zip them right up the middle. With so many different styles to choose from, the combinations are endless! And for every one pair of pants purchased, Pant • Alone will give a pair to a child in need.

Kickstarter is a creative way for individuals and companies to fund innovative projects and ideas and engage the community. “Backers” make pledges towards projects they would like to see become reality. In return, those individuals get rewards if the project is successfully funded. For the Pant • Alone Kickstarter campaign backers will receive various rewards, from a Pant • Alone bumper sticker, to a dozen pair of Pant • Alone, to exclusive private dining and social events with the company founders.

To learn more about Pant • Alone, visit their website at www.pant-alone.com.

Just when we thought we knew about all the different types of pants, a new invention comes along and we have to start all over with out understanding of trousers.

TRANOÏ Paris Men's, Women's Pre-collections & Parfums

Let's see what is new at Tranoï.  A selection of the hottest brands presenting at TRANOÏ Paris: Men's, Women's Pre-collections & Parfums.

AEYDE: Sharp aesthetic, relaxed elegance, understated sexiness polished off by well-defined details, AEYDE is a smart luxury fashion footwear brand from Berlin. Graduate from Central Saint Martins, creative director Angelica di Gaeta travels the world, taking her inspiration from multiple sources: people, places, moments and things that tell stories.

#accessories #footwear

Aleta Lucia: Launched in 2015, ALETA LUCIA is an Australian luxury brand that embodies the personal style and influences of its designer, Aleta Bates. Handcrafts, travel, interiors, art and the splendour of traditional adornments worn by women all over the world are the inspiration for the eveningwear-focused collections.

#eveningwear #readytowear #australian

Jacquie Aiche: Virtually unknown five years ago, Jacquie Aiche has quickly established herself as a "need to know" designer for stylists and luminaries alike for her signature body chains and finger bracelets that bring a sense of much-needed whimsy to the often-conservative world of high-end jewellery.

#jewellery #accessories #celebrityfaves

Below is a little example of the men's fashion.

Nici Harmonic: Nick Leung established his own hat label in 2011 with the aim to create ideal hats for those who wants to be iconic from top to toe and designed to push the boundaries of quality and style. Style, Light, Breathable and Comfortable are the key brand essences that Leung demonstrates throughout his collections.

#hats #accessories #avantgarde

TRANOÏ Paris: Men's, Women's Pre-collections & Parfums at Cité de la Mode et du Design and Palais de la Bourse.

Kristen Stewart Wearing Navy Suit & White Tank

Kristen Stewart was photographed wearing bobi last week in Cannes! The actress complemented her sleek navy suit with the Bobi Twist Back Tank for an edgy casual look. ($60, www.bobiusa.com).

Here is a closer look at the tank top worn by a fashion model.

Possibly most famous for her role as Isabella "Bella" Swan in The Twilight (2008) Saga, Kristen Stewart has been a working actor since her early years in Los Angeles, California.  She has been active with many fine roles as well as staying fashionable along the way.  Doesn't she look casual chic in her navy suit and white tank top?

Learn more about tank tops in our new fashion products section. 

Alexander McQueen Exclusives at Saks

Saks Fifth Avenue has exclusive Alexander McQueen fashion available for your enjoyment.

Saks Exclusives.

Lovin Life Apparel

Lovin Life Apparel, an established wholesale clothing brand located in South Florida with shirts featured throughout stores on the East Coast of the United States and Caribbean islands, is launching a retail website to fulfill the popular demand it’s gained in the past two years. The creator, Kurt Determann, along with Nickelodeon’s Matthew Underwood, launched a Kickstarter campaign to raise $15,000 by June 3, 2016. The funds received will be used to secure inventory to add a retail division and social tools to the Lovin Life website. This addition will allow customers around the globe to get their own Lovin Life gear and be part of the growing online Lovin Life Community to share their stories and adventures from around the world.

View the Lovin Life Kickstarter campaign at https://www.kickstarter.com/projects/lovinlife/lovin-life-apparel

Candice Swanepoel Wears Lili Claspe

Candice Swanepoel was photographed wearing Lili Claspe jewelry while out and about in NYC this weekend! The supermodel showed off her adorable bump in a crop top and maxi skirt, accessorizing with Lili Claspe's Raegen Horn necklace ($125,  www.liliclaspe.com). 

What do you think of her crop top?  Great way to show off her future buddy.

GS1 US Apparel and General Merchandise Initiative

A new guideline focused on e-commerce and omni-channel fulfillment processes has been released by GS1 US to help the retail industry evolve toward a single fulfillment process for improved cost savings and maximized resources. The guideline, called the Apparel and General Merchandise E-Commerce Fulfillment Guideline, was developed by the GS1 US Omni-Channel Ready Merchandise E-Commerce Fulfillment Workgroup, a subgroup of the GS1 US Apparel and General Merchandise Initiative. The group is composed of retailers, brand owners, manufacturers and solution providers whose mission is to identify and resolve the key merchandising challenges in preparing, packaging and shipping product for both in-store and e-commerce fulfillment.

“With heightened consumer expectations for fast and seamless shopping experiences across all channels, retailers are offering consumers a number of flexible fulfillment and delivery options, such as buy online pick-up from store and buy in store ship to home. Traditional fulfillment processes needed a makeover to keep up with today’s on-demand consumer and the corresponding changes to the retail supply chain,” said Melanie Nuce, vice president of apparel and general merchandise, GS1 US. “With the goal of improving the overall e-commerce consumer experience, retail industry stakeholders have come together to determine the best way to present and ship a product so as to not compromise on quality and presentation, while optimizing sustainability.”

The guideline contains industry best practices for successfully delivering a consistent cross-channel consumer experience. It features a comprehensive description of best practices with regard to units of measure, ticketing a product with Global Trade Item Number® (GTIN®) identification, packaging, and provides a product-specific chart to help retail industry stakeholders determine the appropriate fulfillment practices for each product type. 

The first iteration of the guideline seeks to reduce a retailer’s order-to-fulfillment cycle time. The workgroup is already engaged in developing the next release of the document, slated to be delivered in early 2017, which will further refine omni-channel fulfilment best practices.

For more information about the GS1 US Apparel and General Merchandise Initiative, please visit www.gs1us.org/ApparelGM.

Skinny Jeans or Slim Jeans

What is the difference between slim jeans and skinny jeans?

Slim is close fitting and skinny is tight fitting.

If you are looking for slim but not too skinny.  The definition of modern chic.

Levi's 712 Slim Jeans - Your ultimate look-amazing styles with innovative stretch denim designed to flatter, hold and lift -- all day, every day. No matter your body type, these mid rise slim cut jeans will look great on you. Slim through the hip and thigh with a slim leg and flattering mid rise. This pair is cut from premium fabric that will last and last.

Levi's 712 Slim Jeans

Levi's 312 Shaping Slim Jeans - Style meets next-level shaping. Your favorite jeans with stealth technology that slims, smoothes and enhances. With a slim leg opening, these jeans feature a flattering mid rise and tummy-slimming technology that does exactly what it says. Constructed with stretch denim, engineered for comfort.

Skinny jeans have innovative stretch denim designed to flatter, hold and lift.

Levi's 711 Skinny Jeans - Your ultimate look-amazing styles with innovative stretch denim designed to flatter, hold and lift — all day, every day. Sitting at the waist and featuring a skinny leg, these jeans have a classic silhouette you’ll love. This pair is constructed from soft stretch fabric, engineered for comfort.

Levi's 711 Skinny Jeans

Levi's 311 Shaping Skinny Jeans - jeans with technology that slims, smoothes and enhances. Skinny from hip to ankle, these skinny shaping jeans feature a flattering mid rise and tummy-slimming technology that does exactly what it says. Constructed with stretch denim, engineered for comfort.

Levi actually has other versions to review as well.  For example, the 721 High Rise Skinny Jean, 601 Pin Skinny Jean, 524 Skinny Jeans, and more.

Visit the Levi's website to learn more about Skinny Jeans and Slim Jeans. Maybe you can figure out the difference.

Learn more about jeans here on Apparel Search.

What is the official difference between skinny and slim?  Is it different than what we have tried to explain. If you know a better answer, please share your knowledge in the comments section.

Beach Babe Bikinis Summer 2016

Beach Babe Swimwear new arrivals are available just in time with summer right around the corner! Beach Babe Swimwear offers bright colors and unique patterns with intricate macramé strapping and details.  

These sexy, surf-ready suits are available online at BeachBabeSwimwear.com 

Beach Babe is your ideal shop for detailed seamless bikinis that are sexy and ready to surf in. Whether you're on an exotic beach or in your own backyard catching some rays by the pool, Beach Babe Swimwear wants you to look and feel awesome!

Launched in 2011, Beach Babe Swimwear is designed and owned by Rachel Delabruere who has been sewing and pattern making from a young age. All of their products are designed and made in Southern California. Her innovative and fashion forward styles will get you compliments! All of Rachel's bikinis are one of a kind, with custom prints and macramé details you are sure to fall in love with. Beach Babe Swimwear is known for the way their suits accentuate the body with ultra soft fabric and unique styling, never compromising comfort.

They have many lovely bikinis as well as other women's swimwear styles.

Visit the BeachBabeSwimwear.com to learn more about their collection for summer 2016.

Alice and Olivia Summer Loving Style

Loving summer time fashion from Alice and Olivia.  These 2016 summer fashion trends are currently available at Saks Fifth Avenue.

One of our favorites is the Tassel Trimmed Tank Top.

An intricate knit tank top finished with tassel trims.  This scoopneck, sleeveless dream come true has an asymmetrical hem with tassel trims and is designed as a pullover style tank.  It is about 25" from the shoulder to the hem, but you can consult with the retailer for specifics.  Visit the Saks Fifth Avenue website at http://www.saksfifthavenue.com/ to shop.

Learn more about tank tops here on Apparel Search.

Learn more about Alice and Olivia.

Wedgie Fit Jeans from Levi's

In school, getting a wedgie from a friend or bully was not ideal.  However, when done as a fashion style for jeans or jean shorts it is very trendy indeed.

Levi's Wedgie Fit Jeans are available at the Levi stores and website.

The cheekiest shorts in your closet. Inspired by vintage Levi's® style. Hugs your waist and hips, showcasing your best assets. This pair is made from premium non-stretch selvedge denim from Cone Mills®, a leading American denim manufacturer and Levi's® partner for over 100 years.

The Wedgie Fit Shorts feature a high-waisted rise of 12 inches, raw hem, and can be worn cuffed or uncuffed.  We are talking about The Wedgie Fit Short in Sierra Skyline and The Wedgie Fit Short in Buena Vista.

Selvedge denim (also called selvage) comes from the term “self-edge,” the woven strip on both edges of a roll of fabric. Selvedge is traditionally woven on narrow-width shuttle looms, producing a clean edge with no fringe. This particular type of denim fabric is known for its rigidity and association with premium denim garments.

Learn more about jeans here on Apparel Search.  You may want to also view the denim dictionary post here on the Fashion Blog.

Suede Peep-Toe Platform Sandals

Prada Pre-Fall 2016 Collection at Saks Fifth Avenue.

Pictured above Suede Peep-Toe Platform Sandals.

Disney Ugg Boots with Crystals

Discover limited edition Classics featuring your favorite Disney characters and sparkling Swarovski® crystals.

Minnie Mouse, Mickey and Tinker Bell boots with sparkling crystals.

Minnie - Inspired by Disney’s first style icon, this Classic Boot is as timeless as Minnie Mouse herself. Crafted from our signature Twinface for world-class warmth and comfort, this cozy style has been adorned with sparkling Swarovski® crystals depicting Minnie Mouse’s signature polka dot bow.

Mickey - Wear Mickey’s iconic ears in a new way with this limited edition take on the Classic Short. Crafted from the UGG signature Twinface for world-class warmth and comfort, this bold red boot features Mickey’s silhouette in dazzling Swarovski® crystals.

Tinker Bell - With a swirl of her wand and a little bit of pixie dust, Tinker Bell infuses their iconic boot with Disney magic. Crafted from our signature Twinface for world-class warmth and comfort, this Classic Short features Tinker Bell’s famous silhouette in dazzling Swarovski® crystals.

By the way, UGG now has a store at Disney Springs.  Experience their new store design and shop some exclusive styles.  Address: 1520 E Buena Vista Drive #G
Orlando, FL 32830 

HEX Montrose Bag Collection

HEX, award-winning fashion tech accessory brand, today announced the release of the Montrose Collection, a 10-piece range of bags, and sleeves.

The collection features a water-resistant, quilted denim shell fabric. Black coated canvas trim adds contrast, while a great dull gold color makes its debut in the surplus-grade web strapping. Genuine leather zipper pulls in sienna and antique brass hardware really give a look of heirloom adventure. As always, all the bags are fully "Device Ready" and utilize various faux fur lined gadget pockets. The Montrose Collection is finished with a rich burgundy HEX Heritage lining and is priced from $29.95 to $129.95 and is sold online at shophex.com. 

Kataoka Wedding Rings

We’re in the midst of wedding and proposal season. There's something about the warm weather that seems to bring out the romance in all of us. If you’ve found the one, are on the verge of proposing, or you’re about to tie the knot, Kataoka can help you find the perfect engagement ring, or wedding band, that your significant other will truly love. The artisan jewelry brand crafts engagement rings and wedding bands by hand in Tokyo, Japan, using the finest conflict-free gems and stones hand-picked by the craftsmen themselves.

1. Bud Diamond Ring: $1,980USD
2. Floral Diamond Ring: $1,980USD
3. Adamas: $7,980USD
4. Twist Wedding Band: $1,280USD
5. Stardust Wedding Band: $1,180USD - $1,680USD
6. Bias Wedding Band: $1,520USD - $1,980USD
7. Diamond Snowflake Ring & The V-Diamond Ring (stacked) - $7,680USD / $2,180USD
8. Flowers Diamond Ring: $4,480USD
9. Diamond Dotted Ring: $1,680USD

Kataoka designers focus on creating with artisan methods, offering wedding rings and bands that hold timeless meaning. Treating jewelry as an art rather than a simple accessory to pair with a handbag, Yoshinobu Kataoka, founder and lead designer, creates jewelry for those seeking something beautiful in the craftsmanship of wearable art.

Kataoka designs wedding bands and engagement rings at an affordable price—ranging between $1,280 to $8,260USD.

Find these rings and more online at www.Kataoka-Jewelry.com.

Instagram: @kataoka_jewelry

Bella Thorne Wearing Chan Luu

Bella Thorne was spotted wearing Chan Luu jewelry in her recent Snapchat story! The actress posed for a selfie wearing Chan Luu's Leather Choker (www.chanluu.com). 

Photo Courtesy of Snapchat.

Born and raised in South Vietnam, in a sea-side town called Nha Trang, Chan had a passion for designing at a very young age. She recalls gathering seashells from along the shore and spending hours handcrafting one-of-a-kind pieces of jewelry for herself and friends.

After completing her Bachelor’s Degree in business from Boston University, Chan knew she had to follow her passion of becoming a fashion designer. Chan picked up and moved to Los Angeles, California to study fashion design.


In 1996, Chan established her brand under her namesake with a vision of quality design that is inspired by various cultures from around the world. Chan believed that the uniqueness and authenticity of her designs could only be conveyed by having skilled artisans make each of her pieces by hand. Chan made a promise to herself and her customers that each design within every collection would be completely handcrafted.

See more of the beautiful Bella Thorne.

Tangerine NYC the Seasons Fashion Spot

The most vibrant seasons are officially upon us, and what better way to revel in the sunshine than to find clothing to match. The New York native fashion-spot of the season is offering a collection filled with bright colors and wildlife inspired patterns in silk and cotton blouses, tanks and dresses fit for summertime's carefree weekends. Tangerine NYC is going on three and a half years of designing effortlessly cool, one-of-a-kind clothing for women who don't want to sacrifice style while on the go.

Just because a woman's got a hectic day-to-day life, doesn't mean wardrobes should be subdued to one-note black, white and gray basics. Tangerine NYC offers women the coolest, most colorful and vibrant alternative to comfortable, relaxed weekday and weekend wear. From work appropriate structured blouses in bright greens and blues, to simple, elegant tanks in patterns reminiscent of blooming flowers, or even a Turkish sunset, Tangerine NYC chooses to work with textiles and create patterns that are entirely unique.

Each and every Tangerine NYC product is carefully crafted with french seams and the finest silk. And this season, the brand has released a range of cotton blouses, tanks and dresses to give women even more options to wear their favorite Tangerine NYC patterns and colors. Tangerine NYC clothing is adored not just in NYC, but all over the nation—sold in over 600 boutiques and seen on celebs such as Kourtney Kardashian to Katherine Heigl.

Designing tanks, blouses and dresses for women who want a little more in their everyday wear—something that speaks to who they are—Tangerine NYC gives women comfortable, flattering clothing that they can look and feel their most confident in day in and day out.

Learn more about Tangerine NYC Ready-to-Wear Fashion.