Fashion, Beauty, Style, we love.

Our style blog incorporates topics such as clothing, footwear, jewelry, beauty products and fashion accessories. We also report on haute couture, prêt-à-porter, avant-garde, emerging designers, etc. From luxury lifestyle choices stemming from Paris or Milan to urban street trends from Chicago & the boroughs of New York, we have your style covered. View our posts to obtain your daily dose of inspiration. Keep your wardrobe trendy.

Thursday, June 30, 2016

Women's Fashion Wish

If you could make one fashion wish, what would it be?  Maybe you would like to find a new online fashion boutique to do a little shopping.


Charity Fashion Sample Sale & Dog Adoption

Some of the fashion vendors you will find at the charity fashion sample sale & dog adoption fair on July 29, 2016 at the CMC Penthouse.
Charity Fashion Sample Sale & Dog Adoption

Learn more at our California Market Center Shop For A Cause post.

Date: Friday, July 29, 2016 
Location: CMC Penthouse, Floor 13

Shop for a good cause! CMC is collaborating with Wags & Walks for a major Shopping Event & Puppy Adoption Fair! Shop a curated selection of brands for Women, Men & Kids, including clothing, accessories & footwear and feel extra good about it knowing proceeds will benefit the Wags & Walks dog rescue organization. Puppies will also be available for adoption, hosted by Wags & Walks! (Note: This event takes place same day as our end of month Showroom Sample Sales at the CMC!)

Event Schedule:

10a-6p  |   Shopping
11a  |    Wags & Walks Foster Orientation Program
12p-3p  |   Dog Adoption Fair

Event Admission: Open to the general public >> $5 cash donation per person. All proceeds donated to Wags & Walks.

Yes, fashionistas love clothing & accessories, but they love animals also.

Wags and Walks is a non-profit organization founded by Lesley Brog, whose mission is to spread word about shelter dogs and save lives everyday! Wags and Walks does not select dogs based on their size, age, or breed, but hand-pick each dog based on their temperament and likelihood to thrive when placed in the proper home. They cover hundreds of miles each week and spend countless amounts of hours in shelters to save as many dogs as they can. Wags and Walks has successfully placed hundreds of dogs in their forever homes, and have worked with the following celebs & organizations: New Mark Models, Ashley Benson, Chevrolet, Oscars 2016 (E! Red Carpet), Gisele Bundchen and Tom Brady, Dane Cook, People Magazine, Lauren Conrad, Maria Menounos, LA Kings, Uber, iHeart Radio, ABC News, Sophia Bush, etc. 

Some of the fashion brands at the charity event are as follows:


Women's Summer Shoe Collection 2016

Review some of the best shoes of summer 2016.
Summer Shoe Collection 2016
Summer shoe collection at UGG Australia.  This is only portion of the magic.

Visit the UGG website if you wish to see more.
Jennie Clog
What do you think of this summer clog?  The Jennie updates the clog for the new millennium. Sitting on a supportive sole, this soft nubuck sandal cushions feet with added arch support.  Do you like the visual appearance of this clog?  We obviously know it is made of high quality, but do you like the visual styling?

Did you know that the UGG shoe brand is owned by Deckers?

WIRED goes Fashion

WIRED has announced the appointment of Lauren Goodman as Contributing Style Director in the US.  It has been reported that Goodman will most likely split her time between Wired's San Francisco and New York offices.

Lauren brings more than 15 years of experience in fashion and luxury editorial in both print and digital to the role. She was formerly Commissioning Fashion Editor at NOWNESS and has previously held roles at Condé Nast Traveler,,, and The Wall Street Journal.

As contributing style director, Goodman will focus on the intersection of fashion and technology across all Wired platforms, including print, Web, video, social media and event extensions.

Note: WIRED is owned by Condé Nast.

WIRED is where tomorrow is realized. It is the essential source of information and ideas that make sense of a world in constant transformation. The WIRED conversation illuminates how technology is changing every aspect of our lives—from culture to business, science to design. The breakthroughs and innovations that they uncover lead to new ways of thinking, new connections, and new industries.  Now, maybe they will help us discover new fashion.

Congrats to Lauren Goodman.

Wednesday, June 29, 2016

100 Years of Handbags Video

100 Years of Handbags
Purse. Handbag. Pocketbook. Whatever you call it, it's an accessory that adds flare and style to any outfit. Now, Mode Studios is giving fans a peak inside what many consider the most necessary accessory in its newest "100 Years" video: 100 Years of Handbags! The new clip in the viral series not only takes viewers on a tour of the past century's top handbag fashions, but also dives into what people carried in their bags.

Learn more about handbags here on Apparel Search.

What is your favorite item to keep in your handbag?
Inside Handbags
You may also have interest in the following fashion videos:

100 Years of Wedding Fashion

Dress for the Day

This fashion-tech website and mobile app aim to guide users on outfit options depending on occasion, weather, personal style and budget. As an inspirational e-commerce platform, they focus on street styles and more.  They hand curate each outfit with pieces from their retail partners, allowing users to shop them head to toe. 

Dress For The Day solves the everyday problem of figuring out what to wear based on your weather, social calendar, personal style, and budget. From needing instant inspiration the day of, to pre-planning and purchasing your outfit for the next month's black tie wedding, they have you covered. 
Dress for the Day

Upload your streetstyle so you can get inspired, inspire others, and shop the look!

Know exactly what to wear and where to purchase, based on your occasion, personal style, weather and budget!

Whether it be streetstyle inspiration or unique products from emerging designers, they provide an organic and intuitive experience to keep you dressing for the day.

Yara Shahidi Wears a Crown

Although she does look like a princess, Yara was not wearing a crown on her head.  She was wearing an elegant ring designed with a crown appearance.

Yara Shahidi was photographed wearing Lili Claspe on June 26 at the 2016 BET Awards in Los Angeles.  The Blackish star looked fun and flirty with a sequin midi dress accented with gold rings, including Lili Claspe's Crown Ring in Gold ($145) and Spear Ring in Gold ($125, 

Yara Shahidi Showing Rings
Lili Claspe's Crown Ring in GoldLili Claspe Spear Ring in Gold
Yara Shahidi BET Awards 2016
You may also want to read our previous celebrity news report about Yara at a previous awards show.

Yara Shahidi Carries Henri Bendel to the Kid's Choice Awards

See more of Yara Shahidi here on the Fashion Blog.

Ben Sherman Expanding in Greater Chinese Region

MRH SpaRotica Groupé has announced a new deal to distribute iconic British menswear brand Ben Sherman® within the Greater Chinese region, which includes mainland China, the Macau SAR, Taiwan and Hong Kong SAR. The agreement between MRH and Marquee Brands will be the latest in a succession of new announcements as surrounding Ben Sherman’s international expansion since it’s acquisition by parent company Marquee Brands in June 2015.
Ben Sherman Men's Fashion
The partnership with MRH will encompass offline and online distribution, manufacturing and also launch an expansive series of mono-branded Ben Sherman® retail locations all targeted at Chinese millennial consumers. The retail rollout will begin with five doors launching before the end of 2016 and at least 30 more stores slated to open in the coming years. The first store will open by August 2016 in Shanghai, closely followed by retail stores in Jiangsu, Hubei, Hunan and Sichan. 

Richard Kisembo, President & Chief Executive of MRH, said: “Ben Sherman’s 50+ years of British style and culture demonstrate the brand’s ability to stand the test of time. Our partnership with Marquee Brands is inspired by Ben Sherman’s iconoclast status amongst heritage brands. Heritage and culture continue to be a motivating factor in brands that have the ability to move generations at retail, a key factor to success in China. We are keenly focused on shaping the landscape of fashion brands in Greater China and we are thrilled that Marquee Brands shares a unified vision of the inherent opportunity for Ben Sherman in this market.”

Ben Sherman is a global brand celebrated for its fashion and authentic British sensibility across every international market. Today’s young Chinese consumer has become more global and sophisticated with each passing year and demand for Ben Sherman is high. We are excited to launch in this important market with MRH as our partners and continue to build this iconic brand together”, said Michael DeVirgilio, President of Marquee Brands.

About MRH

Together with its affiliates, MRH operates in rapidly evolving markets, driven by a multi-faceted operating model that seamlessly combines private equity, brand management, marketing, retail and franchise management. The Groupé innovates with advanced technologies that integrate a vast online to offline retail network to meet customers on their own digital terms. MRH commits to delivering each brand to every customer with unrivaled excellence in brand experience and service.

About Ben Sherman

In 1963 Ben Sherman came back from America with the idea of creating a shirt. Inspired by the style adopted by polo players of the time who used button-downs to keep the collars in place whilst riding, he set about creating his own. Taking influence from his father's work as a tailor and in applying a similar attention to detail to this sporting staple, using the finest British fabrics and handcrafting it in the UK, he created an icon. This practical yet sharp looking garment was soon adopted by a set of style leaders back home, and The Original Ben Sherman shirt was born.  Over the past five decades the iconic Ben Sherman button-down shirt has been the style staple of many iconic movements in youth culture. Through the 60's Mods, the 70's Rockers, 80's Ska and the 90's Cool Britannia and Brit Pop, Ben Sherman has evolved to become a truly global lifestyle brand. 

About Marquee Brands

Marquee Brands is a brand acquisition, licensing and development company. Sponsored by Neuberger Berman Private Equity, a business of Neuberger Berman, one of the world's leading employee-controlled investment managers, Marquee Brands targets high quality brands with strong consumer awareness and long-term growth potential. Marquee Brands seeks to identify brands in various consumer product segments with the goal of expanding their reach across retail channel, geography and product category while preserving the brand heritage and enhancing the ultimate consumer experience. Through its global team of professionals and partners, Marquee Brands monitors trends and markets in order to grow and manage brands in partnership with retailers, licensees and manufacturers through engaging, impactful marketing and strategic planning. 

California Market Center Shop For A Cause

California Market Center (CMC) is collaborating with prominent dog rescue organization Wags and Walks to host a Charity Sample Sale event and Dog Adoption Fair, scheduled for Friday, July 29, from 10:00 a.m. to 6:00 p.m.  The "Shop For A Cause" event will feature a curated array of Contemporary apparel, accessories and lifestyle products for women, men, children, and pets at below-retail prices, in addition to a Dog Adoption Fair hosted by Wags and Walks, with event admission fees and 5% of vendor sales being donated to the organization.
Held in the CMC's Penthouse event space overlooking downtown Los Angeles, the shopping event's preliminary list of vendors already includes coveted brands such as For Love & Lemons, Fidelity Jeans, Kitsch, Vanessa Mooney, Spiritual Gangster, Crap Eyewear, Pussy & Pooch, Shilla The Label, Lisa Maree, Lola Vs Harper, Wish Australia, Goldie London, 5two3, Mr Bacon's Beard Oil, The Beach People, For Better Not Worse, Dex, Alice's Pig, Molly Bracken, Darling, Quiltz 4 Pawz, An Old Soul Jewelry, Leah Alexandra, Lanoosh, B Collection, and many more.

Wags and Walks will be on site to host a Dog Fostering Orientation at 11:00 a.m. and Dog Adoption from 12:00 p.m. to 3:00 p.m.  Based in Los Angeles, Wags and Walks is a non-profit organization dedicated to rescuing shelter dogs and finding perfect forever homes that are able to meet each dog's specific needs.  

The CMC established the July 29th event as a means to integrate community-building and social-consciousness into its public fashion events, teaming up with Wags and Walks who shares in the CMC's desire to help increase awareness for the ethical treatment of animals. 

 "Wags and Walks is thrilled to partner with the CMC.  Our goals align seamlessly towards furthering our mission," said Kathryn Hurley, Development Coordinator for Wags and Walks.  "I know this relationship will not only lead to more dogs being adopted, but also stronger educators and advocates regarding the importance of pet rescue.  Plus, what is better than fashion and a puppy kiss!?" 

Additionally, the event will feature a raffle for premium prizes such as Vrai and Oro's Gold Bar Necklace. Raffle tickets will cost $2.00, with all proceeds being donated to Wags and Walks.

Eventgoers will also be treated to a fresh juice station sponsored by downtown's Green Grotto Juice Bar, in addition to a Bai Antoxidant Infusions drink station, plus more to be announced.

"The CMC is very excited to be collaborating with a phenomenal organization like Wags and Walks," said event producer Alyssa Olmstead, Senior Marketing, PR & Retail Relations Manager.  "This is one more way for us to get more involved in our community, and finding a way to build awareness of overcrowded shelters and support dog adoptions through the fashion industry has been extremely rewarding for us.  We have received an enormous outpouring of support from notable companies who share in our desire to make a difference. This is just the first of many more, new community events to come."

Open to the general public, admission to the event is a $5.00 cash donation (per person) with all proceeds being donated to Wags and Walks. The event will be held Friday, July 29, from 10:00 a.m. to 6:00 p.m. at the CMC, running concurrently with the Fashion District sample sales that take place every last Friday of the month.

For more information, please visit: 

Jean shorts, denim jackets, bikinis, and more

Denim jackets, jean shorts, and more trendy fashion from the RUKUS fashion brand.
Rukus Jean Shorts & Bikini Top
 Denim Jacket & Jean Shorts
Rukus Torn Jean Shorts & Top
Rukus Jean Jacket Style
See more of the RUKUS fashion brand here on the Fashion Blog.

The RUKUS fashion brand has a full collection of tees, jackets, and swimwear for men & women.  Denim is only a small portion of the story.

Learn more about denim jackets and jean shorts here on Apparel Search.

Popular Fashion Blog Posts

Ready to shop? Apparel Search has a few favorite upscale boutiques such as Barney's, Bloomingdales, Neiman Marcus, etc. We also find inspiration by using online resources. Amazon is a place we often turn when we want to quickly investigate multiple clothing brands and silhouettes.

You can use the following links to view carefully curated collections of both classic and on-trend styles so you can quickly find everything from your favorite tried-and-true denim brands to pieces from up-and-coming designers.

Versatile women's clothing selection includes favorite brands as well as emerging designers.

Women's Clothing

Men's Clothing

Stylish fashionistas take makeup and other beauty products into account when embracing their true sense of style. Check the Beauty Editors' Picks for your inspiration.

Experience style.

Fashion blogs typically cover various aspects of clothing, footwear and personal style. Ours is exactly what one would expect from a leading international resource and more.

Designer brands: If you are researching the newest emerging indie designers or the most popular international designer brands, you will find articles and enlightening reviews on the subject. Fashionistas will find what appears to be an endless stream of designer options.

Shopping: You can find consumer tips on issues such as how clothes should fit, where to find sample sales, and other information to help consumers research apparel and where to make purchases. We also discuss clothes, fabric, and color trends that offer assistance to shoppers.

Beauty: We do write articles about cosmetics, fragrances, hairstyle trends, and a wide assortment of beauty tips. Models, stylists, fashionistas, and photographers, will surely find news articles of interest.

Essentially, we cover most of the topics you would find in an industry journal as well as other topics that you would discover in a typical fashion magazine.

Fashion is a multi-billion-dollar industry that has considerable impact on the way ordinary people dress and present themselves. Fashion is trend-driven and our fashion blog by Apparel Search provides a riveting way to follow and oversee these fast-paced trends. The blogoshepere has tons of style sites for your review. We thank you for taking the time to view ours.

If you have news about your company, product, or service, that you wish to share with the world, let us know. You are also welcome to comment in the discussion area beneath each post and share with your friends on social media.

Who created this amazing blog?

Apparel Search Company - Visit our home page to learn more about the fashion industry at