Welcome to the Fashion Blog

Are you interested in reading fashion news about haute couture, prêt-à-porter and avant-garde clothing? We hope so because you will learn about these topics as well as find style reports about emerging designers, new lifestyle brands, cutting edge fabrics, and much more. Anything relevant to the fashion industry is open for discussion.

Enjoy the fashion blog to obtain your daily dose of inspiration. Keep your wardrobe as trendy as your mind.

Read more about fashion & style.

We hope that you love reading about fashion as much as we do.

Friday, March 25, 2016

Activewear & Lifestyle Tradeshow March 2016

ALT (Activewear & Lifestyle Tradeshow) debuted as a soft re-launch in conjunction with Los Angeles Fashion Market, March 14-16, 2016 at the CMC (California Market Center).  Formerly known as “Shape”, ALT was rebranded as downtown LA’s resource for West Coast-inspired Contemporary active and lifestyle brands. 

Held in the CMC’s Penthouse event space, the newly rebranded ALT featured a tightly curated selection of 13 hand-picked exhibitors who have set the tone for the direction of resources buyers can expect to see from this show.  Resources included Contemporary activewear and yoga collections, accessories, swimwear, and basics collections appropriate for street or gym.  Brands included Nux Activewear, Jala Clothing, Sthenos Activewear, Bombshell Sportswear, Cantiq LA Handmade Intimate Apparel, Pheel, Joriki, Aimee M, Bodi Bodi, Mine Label, J.Lew Bags, and more.

Exhibitors emphasized the quality of buyers they met and  unexpected crossover traffic from TRANSIT Shoe Show and Coeur Accessories Show also held in the CMC’s Penthouse.  First-time exhibitor Kristine Miller Marks, Brand Manager for Sthenos Activewear and Bombshell Sportswear noted:  “We have had a really good show this week.  Honestly we didn't know who would show up or what to expect since the major markets just passed but to our surprise there was a good flow of quality buyers who have placed nice size opening orders which we all know leads to more business.  We will be back!”

ALT’s targeted retailer efforts brought in quality buyers from a relevant mix of fitness studios, resorts and spas, lifestyle boutiques, and fashion retailers looking for athleisure collections.  Visitors included A Tropical Affair Santa Barbara, Ambiance Stores, Avalon, Barre 3, Bhody, Brentwood Country Club, Burro, C.Jane, Catalina Gear, Clover, Emphatic - Fred Segal, Essenza Boutique, Fifty Six, Forever 21, Four Seasons Hotel Beverly Wilshire, Fresh Produce, Gypsy Den Boutique, Harmony Studios, Hip'tique, Island Farm, Island Outfitters, Jag Gym, Kaitlyn Clothing Inc, La Boutique, LF Stores, Luxe Lingerie, M. Fredric, Marshall Rousso / Marshall Retail Group, M'attias, Mission Inn Gift Shop, Mn8 Salon & Day Spa, Montage Laguna Beach, New Leaf Skin Care, Nordic Athletes, On Your Feet / Get It Together, Outdoor & Down, Peppermill Hotel Casino, Pink Lagoon, Renouveau, Salt Boutique, Seaside Luxe, Southwestern Yacht Club, Specialtees, Sports 4 U, St Francis Yacht Club, Storm Sports, Studio Den, Sunny Days Retail Inc., Terra Verde, The Beauty Shack, The Club, The Red Balloon, Tucson Racquet & Fitness Club, UCLA Medical Center, United Wear, Upstairs At Pierre Lafond, Verona, W Scottsdale, and Wynn Las Vegas, among many others.
"ALT is a great show that is both beneficial and easy to digest for up-and-coming brands. Their team has gone above and beyond to support my brand's development and success in the show," said Chelsea Hughes, Founder & Creative Director for returning exhibitor Cantiq LA.  "This is my third show [the first two exhibiting at “Shape”] and I’ve written some great orders and have made some great, new contacts. Additionally, I have seen a lot of traffic from their marketing that has filtered through to my website and various online platforms."

"The show was a great capsule sized look at what’s happening in the small athleisure business segment," noted Aimee Laurel of Business of Athleisure, who identified Nux Activewear, Pheel, and Uintah Collection as stand-out brands.

The next edition of ALT is slated for June 6-8, 2016 to run in conjunction with LA Fashion Market at the CMC. 

For more information, visit www.altshowla.com

Intro to the ALT Trade Show March 2016 and you may want to also learn about the High Turn Out at LA Fashion Market Fall 2016.

Learn more about Los Angeles fashion here on Apparel Search.

Thank you for taking the time to read our fashion industry blog post. We hope that you have found this news to be informative. If you have comments or questions, please add your thoughts in the discussion area below.

Research something new.

Time to find trendy shoes, classic tops, fabulous handbags, and more.

Style tips

Review trendy fashion styles. Find the best clothing, shoes, handbags and fashion accessories.

Popular Fashion Blog Posts

Upgrade Your Wardrobe

Ready to shop? Apparel Search has a few favorite suggestions. Visit our new shopping page to view a few of our favorite fashion shopping destinations such as upscale boutiques like Barney's, Bloomingdale's, Neiman Marcus, etc.
If you are interested in upgrading your wardrobe, you can visit the fashion shopping page.

Experience style.

Fashion blogs typically cover various aspects of clothing, footwear and personal style. Ours is exactly what one would expect from a leading international resource and more.

Designer brands: If you are researching the newest emerging indie designers or the most popular international designer brands, you will find articles and enlightening reviews on the subject. Fashionistas will find what appears to be an endless stream of designer options.

Shopping: You can find consumer tips on issues such as how clothes should fit, where to find sample sales, and other information to help consumers research apparel and where to make purchases. We also discuss clothes, fabric, and color trends that offer assistance to shoppers.

Beauty: We do write articles about cosmetics, fragrances, hairstyle trends, and a wide assortment of beauty tips. Models, stylists, fashionistas, and photographers, will surely find news articles of interest.

Essentially, we cover most of the topics you would find in an industry journal as well as other topics that you would discover in a typical fashion magazine.

Fashion is a multi-billion-dollar industry that has considerable impact on the way ordinary people dress and present themselves. Fashion is trend-driven and our fashion blog by Apparel Search provides a riveting way to follow and oversee these fast-paced trends. The blogoshepere has tons of style sites for your review. We thank you for taking the time to view ours.

If you have fashion news about your company, product, or service, that you wish to share with the world, let us know. You are also welcome to comment in the discussion area beneath each post and share with your friends on social media.

Looking for more resources? You are welcome to learn about other fashion blogs so that you can continue your research.

Who created this amazing blog?

Apparel Search Company - Visit our home page to learn more about the fashion industry at www.ApparelSearch.com

Our style blog incorporates topics such as clothing, footwear, jewelry, beauty products and fashion accessories. From luxury lifestyle choices stemming from Paris, Milan or Hong Kong to urban street trends from Chicago & the boroughs of New York, we have your style covered.
Take your time to browse the various areas of our blog, or head back over to the main area of our Apparel Search website to learn more about our industry.

Tips on Participation

The fashion blog is not only for reading. Nor is it about simply viewing pictures of super models, beautiful celebrities & trendy photographs of handbags & shoes. Consumers, fashionistas, and members of the apparel industry are welcome to participate at the bottom of each blog post.

Members of the garment industry, consumers, and fashionistas are welcome to comment at the bottom of our posts.

Yes, if you don't wish to participate, you are welcome to simply view our pages. Participation is not a requirement. Even you don't wish to share your thoughts that is perfectly understandable. It is our pleasure to present to you the fashion, beauty and style that intrigues Apparel Search. Hopefully our reporting will arouse your curiosity and interest as well. You can jump into the conversation if that is appealing to you.