Baseball is Back with Levi's

Their Major League Baseball collection is back, featuring 12 iconic teams. 

Learn more at the Levi's website.

LEVI'S® MLB DENIM TRUCKER JACKET

You may want to take a look back to our Boston Verse New York Fashion 2016 we posted in April last year.

Transitional Jacket, Statement Jeans, and Versatile Dress

Wardrobe essentials include a transitional jacket, a pair of statement jeans, and a versatile dress.  We assume you have all of this in your wardrobe, but are you current with the latest styles.

Find each of the items above at Saks Fifth Avenue (while supplies last).

If you are ready to move past the essentials, you may also be interested in learning more about Exclusive Limited Edition Prada at Saks.

Drift On Island Fashion

Never again walk into a room and be wearing the same outfit as someone else…as long as you’re wearing Drift On Island that is! Founder and designer, Roberta Hurlburt, creates each couture piece by hand ensuring them to be a one-of-a-kind. From tops to dresses to accessories, the custom pieces are designed to go from a day at the beach to a night out on the town.  Drift into the chic and stylish designs of Drift On Island!

Whether you’re heading out for cocktail hour at the tiki bar or soaking up the sun on your boat, Drift On Island has you covered. Each ready-to-wear couture piece is finely detailed and designed for the fashion conscious, luxury client that wants to stand out.

Each garment is made with love, and positive vibes, in the US using unconventional materials. Drift on over to their website, www.driftonisland.com, to purchase these luxurious, flirty and stylish pieces. While you’re there, visit their blog for fashion trends and to find out how Drift On Island came to be!

Lily Collins Abs of Steel

Lily Collins was photographed wearing GRANA and Parker Smith earlier this week!  Yesterday, the actress showed off her svelte physique (in other words, rock hard abs) in her GRANA Active Racerback Crop Top ($25, www.grana.com). 

Here is a closer look at the racerback crop top without the abs.

On Wednesday, she rocked the Parker Smith Brynna Cropped Flares on her way to see a movie ($163, www.parkersmith.com). 

See more of Lily Collins here on the Fashion Blog.

Justine Skye and Black Atlass Celebrate True Religion

Justine Skye and Black Atlass celebrated the True Religion Fall 2017 Collection last night at Milk Studios in New York City. 

Decked out in True Religion, Justine paired her  Raw Edge Women's Sweatpant  ($119) with the brand's new long bomber for Fall, while Black Atlass rocked the True Religion Skull Raglan Mens Tee  ($99) with a black bomber and his Geno Slim Mens Jeans ($249). 

The two musicians joined influencers and editors to check out the new Fall collection from the brand (www.truereligion.com).

Fall 2017 Looks at the True Religion Fall 2017 Preview at Milk Studios, NYC

Ashley Roberts vs. Lauren Bushnell

Ashley Roberts was photographed wearing Melissa Bui earlier this week while running errands in Los Angeles! The singer looked low-key chic wearing the Chia Top in white ($220, www.melissabui.com), with her Love Binetti Creed Pant in black ($345, www.diegobinetti.com), and Traci Lynn Jewelry's Stud N' Chic Wristlet Wallet ($36, www.tracilynnjewelry.com). 

Ashley Roberts

Lauren Bushnell recently wore the same Melissa Bui top shared on her Instagram ($220, www.melissabui.com).

Lauren Bushnell

Vanessa Hudgens Henri Bendel W57th Tassel Hobo

Vanessa Hudgens was photographed carrying Henri Bendel earlier this week in Los Angeles, California.  The trendy actress stepped out looking casual chic carrying the W57th Tassel Hobo that is part of their new collection that launched online this week ($398; www.henribendel.com). 

Photo Credit: STARTRAKSPHOTO/Michael Simon

What do you think of the tassels?  Are you a fan of this hobo handbag?

See more of Vanessa Hudgens here on the Fashion Blog.

Shop at Henri Bendel.

How Much Underwear is Enough

If you are wondering, "how much underwear is enough?"  The answer is that you can never own enough.  It is important to keep in mind that you should rotate "new" into your wardrobe and "old" into the garbage from time to time.

Did you know that 45 percent of millennial women own four or more styles of panties (briefs are most popular) and men have two weeks’ worth of underwear in their dresser drawers (58 percent said they wear only one style)?

Briefs, hipsters and bikinis are the top-three styles owned, worn and purchased. Of the total number of panties sold, 31 percent are briefs, 19 percent are hipsters and 19 percent are bikinis.

String bikinis and thongs are worn more often during the summer; other styles are unaffected by changes in the season. Of women who only wear one style, they are most likely to wear briefs, the top style for women aged 55 and older.

On average, men have two week's worth of underwear.  Men own an average of 16 pairs of underwear and regularly rotate 13 different pairs. Asked about the underwear in their drawer, 58 percent of men said they only wear one type; 26 percent wear two different styles; 9 percent wear three different types; and an adventurous 7 percent have four or more different types of underwear in their drawer.

 Source: HanesBrands Consumer Insights

Is your panties or underwear draw a bit low on inventory at the moment? Shop at Hanes to get back on track.

If you are not sure which colors are trendy this season, here is a quick little fashion tip.

The “color” of the season is an exciting mix of combinations that brighten up the seasonal climate.

According to Regina Martin, global creative director of trends & innovation for HanesBrands, greens, reds and blues are currently painting the apparel landscape, with subtle shifts in color palettes for men, women and children.

For example, winter apparel for men is pairing different shades of green based on olive hues. Deep pine green featuring lilac washes add a soft, feminine touch to women’s garments. Children’s fashion is heavily focused on cargo olive, with rose, pink and purple highlights for girls and splashes of neon reflector green for boys.

Good luck with replenishing your underwear drawer.  Visit Hanes.com for numerous options.

Embellished Handbags & Studded Shoes

Embellished Handbags

Studded Shoes

Christian Louboutin at Saks Fifth Avenue

Real Shape and Size of US Consumers

BodiData, Inc. a Silicon Valley-based technology company that specializes in generating big data on three-dimensional body measurements and Alvanon, the global apparel business expert, have signed a strategic partnership agreement that will deliver both big data and analysis on the shape and size of the diverse and complex US consumer population.

Under the terms of the agreement Alvanon will integrate BodiData's body dimension data into its own demographic database. It will give Alvanon's apparel sector analysts immediate access to the world's largest database of body measurement data of over one million North American men, women and adolescents. 

Using BodiData's big data, Alvanon's apparel industry analysts, will help brands and retailers define exact body specifications for specific consumer demographics and target markets. With Alvanon's contextual insight, apparel brands will be able to update their product fit and sizing, including measurement tables, size charts, grade rules, block libraries and identify new growth opportunities for product and market development.

BodiData, has patented the only multi-sensor handheld body scanning technology for measuring fully clothed individuals. Its database was created through the largest ever North American scan program, using millimetre wave kiosk scanner booths in over 55 US malls and resulting in the largest database of US body measurements in the world with hundreds of thousands of data points for each individual.

"Where Google, Facebook and Amazon may have user interest, behaviour and transaction data, they do not have detailed data on a user's physical body," explained Tuoc Long, CEO and director of BodiData, Inc. He added that BodiData has the potential to deliver a large category of consumer data that no other company can offer. "Alvanon is the only Apparel consulting expert we will be working with in the retail apparel sector.  Its deep industry domain knowledge enables it to extract and utilize the data we collect to provide strategic consumer and market insight."

"Every brand should have a unique DNA 'fit' that is understood and can be replicated through every product and across the supply chain," said Alvanon CEO Janice Wang. "However, demographic data is just data unless it is analysed in the right context. BodiData is generating big data on US consumers and growing throughout the world. Our domain expertise will enable us to analyse and help apparel brands and retailers define their DNA fit for their target consumer population. Better fit will help apparel brands maximize sell-throughs, reduce inventory, reduce returns and ultimately improve customer loyalty."

She concluded: "The US consumer population is one of the most ethnically and size diverse on the planet, so this partnership will deliver clarity to a confused market and enable the industry to make better fitting clothing. Being able to use the database to create custom solutions for the apparel industry is hugely exciting."

About BodiData, Inc.

BodiData, Inc. believes that massive quantities of body dimension data can create transformational insights that will benefit multiple social and commercial verticals including health, wellness, apparel, security, athletics, and ergonomics. BodiData, Inc.'s. Global data platform of over one million body measurements is orders of magnitude larger than any other body dimension database. BodiData, Inc. is positioned to acquire massive amounts of body data using its newly developed, patented, handheld scanner technology that is the only handheld technology capable of acquiring body dimensions while a person is fully clothed. For more information please contact press@bodidata.com

 About Alvanon

Alvanon was founded in 2001 when it developed a unique and innovative data-driven approach to solving the challenges of sizing and fit inherent in the apparel industry. Since that time, it has evolved into a global consulting firm advising the world's leading apparel organizations on how to align their internal teams, processes and supply chains; more intimately engage their existing and target customers; and innovate to optimize profitability and achieve their growth objectives. It has amassed a wealth of expertise across every key industry discipline including consumer analytics, concept and technical design, product development, manufacturing, quality, sourcing, planning, merchandising, distribution, marketing, e-commerce and training. Alvanon works with its clients across multiple apparel sectors in 89 countries. It operates from its head office in New York, European headquarters in London, and Asia office in Hong Kong. Alvanon also has research, development and manufacturing facilities in Dongguan, China. www.alvanon.com 

You may also be interested in the following articles:

Alvanon brings Fashion Fit Movement to UK

Intimate Apparel and Swimwear Forms from AlvaForm

Alvanon Technical Fit Virtual Avatars

Find more news about Alvanon here on the Fashion Blog.

artTECA Bright, Bold Art-inspired Trends

Introducing a new fashion & accessories brand, artTECA. Inspired by their favorite artists, Miami-based sisters (Flavia & Claudia Giardinella) founded the brand to incorporate these remarkable works into a collection for the modern, contemporary woman to “live through art”.

From bold, bright patterns perfect for resort and swim season to more subtle abstract styles, artTECA’s premiere collection offers a variety of stunning tanks, blouses, joggers, and scarves. Each unique design is hand selected and repurposed from artists’ original work and made in the USA from 100% silk. Scarves start at $85.  Learn more about artTECA.

Women struggle with finding clothes that are unique, yet versatile and work perfectly into their everyday lifestyle. This can lead to a boring and uninspiring closet with a wardrobe that looks more like a uniform than pieces that celebrate unique personal style.

This is why they decided to create a brand of unique art-inspired designs that will fill your closet with color, creativity, quality and style!

Their name artTECA is a combination of two words: art and “teca” which is a Latin term meaning gallery.

artTECA Bright, Bold Art-inspired Trends

Introducing a new fashion & accessories brand, artTECA. Inspired by their favorite artists, Miami-based sisters (Flavia & Claudia Giardinella) founded the brand to incorporate these remarkable works into a collection for the modern, contemporary woman to “live through art”.

From bold, bright patterns perfect for resort and swim season to more subtle abstract styles, artTECA’s premiere collection offers a variety of stunning tanks, blouses, joggers, and scarves. Each unique design is hand selected and repurposed from artists’ original work and made in the USA from 100% silk. Scarves start at $85.  Learn more about artTECA.

Women struggle with finding clothes that are unique, yet versatile and work perfectly into their everyday lifestyle. This can lead to a boring and uninspiring closet with a wardrobe that looks more like a uniform than pieces that celebrate unique personal style.

This is why they decided to create a brand of unique art-inspired designs that will fill your closet with color, creativity, quality and style!

Their name artTECA is a combination of two words: art and “teca” which is a Latin term meaning gallery.

artTECA Bright, Bold Art-inspired Trends

Introducing a new fashion & accessories brand, artTECA. Inspired by their favorite artists, Miami-based sisters (Flavia & Claudia Giardinella) founded the brand to incorporate these remarkable works into a collection for the modern, contemporary woman to “live through art”.

From bold, bright patterns perfect for resort and swim season to more subtle abstract styles, artTECA’s premiere collection offers a variety of stunning tanks, blouses, joggers, and scarves. Each unique design is hand selected and repurposed from artists’ original work and made in the USA from 100% silk. Scarves start at $85.  Learn more about artTECA.

Women struggle with finding clothes that are unique, yet versatile and work perfectly into their everyday lifestyle. This can lead to a boring and uninspiring closet with a wardrobe that looks more like a uniform than pieces that celebrate unique personal style.

This is why they decided to create a brand of unique art-inspired designs that will fill your closet with color, creativity, quality and style!

Their name artTECA is a combination of two words: art and “teca” which is a Latin term meaning gallery.

artTECA Bright, Bold Art-inspired Trends

Introducing a new fashion & accessories brand, artTECA. Inspired by their favorite artists, Miami-based sisters (Flavia & Claudia Giardinella) founded the brand to incorporate these remarkable works into a collection for the modern, contemporary woman to “live through art”.

From bold, bright patterns perfect for resort and swim season to more subtle abstract styles, artTECA’s premiere collection offers a variety of stunning tanks, blouses, joggers, and scarves. Each unique design is hand selected and repurposed from artists’ original work and made in the USA from 100% silk. Scarves start at $85.  Learn more about artTECA.

Women struggle with finding clothes that are unique, yet versatile and work perfectly into their everyday lifestyle. This can lead to a boring and uninspiring closet with a wardrobe that looks more like a uniform than pieces that celebrate unique personal style.

This is why they decided to create a brand of unique art-inspired designs that will fill your closet with color, creativity, quality and style!

Their name artTECA is a combination of two words: art and “teca” which is a Latin term meaning gallery.

Cara Santana Fab in AC/DC

Cara Santana was recently photographed wearing Junk Food Clothing while heading to lunch in Los Angeles. Cara looked edgy in AC/DC Long Sleeve Tee (www.JunkFoodClothing.com).  

Fab airy pants as well.  Feel the breeze thru those holes...