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Are you interested in reading fashion news about haute couture, prêt-à-porter and avant-garde clothing? We hope so because you will learn about these topics as well as find style reports about emerging designers, new lifestyle brands, cutting edge fabrics, and much more. Anything relevant to the fashion industry is open for discussion.

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Friday, May 14, 2021

Yoga Style Dress Pants for Comfort & Business

Over the past year, the apparel industry has faced a veritable pant-demic, with homebound workers eschewing trousers for pajamas, underwear, and, as Zoom has demonstrated, occasionally nothing at all.   

Hard Pants Are Out, Flexible Fashion Is In.

As more and more Americans go back to the office, many have speculated that the nation’s workforce won’t want to return to business attire as usual.  Which is good news to online retailer Betabrand, creator of Dress Pant Yoga Pants and Yoga Denim. 

Dress Pant Yoga Style
Comfy dress pants...

“We’ve witnessed a sharp spike in sales since March, a leading indicator that women are planning to return to work in fashionable, flexible designs that work with them,” says Betabrand's head merchant, Megan Quirolo.

Comfortable dress pants

“And while there’s a great and growing social discussion around the virtues of hard pants versus soft pants, we’re designing products with the best of both: the professional style of hard pants and the soothing comfort of soft pants.” 

Betabrand is now selling tens of thousands of Dress Pant Yoga Pants weekly, and dropping new limited editions of its performance-minded workwear in front of a live online audience every day.

Shop at https://www.betabrand.com/collections/dress-pant-yoga-pants-by-leg-opening

So What's The Dress Code of the New And Improved Normal?

Dress Comfortably Professionally
Functional, flexible fashion, according to Quirolo. “In the last month, we’ve seen a surge of interest in pocketed Dress Pant Yoga Pants, with the most popular being our 7-pocket style,” she says. “And that makes sense, seeing as how we’re entering an era of hybrid work/home life that might be here to stay.”

About Betabrand:

San Francisco-based Betabrand gives consumers a voice in design, inviting them directly into clothing's creative process.  From the first sketch to the last pixel,  Betabrand's fans dictate the brand's direction.  

Thank you for taking the time to read this fashion news article about comfortable work pants that are perfect for the modern work week.

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