Eva Mendes Collection Fashion Flash Mob

Eva Mendes and New York & Company invited the media and customers to participate in a series of unique flash mob fashion experiences to celebrate Eva’s second Fall collection, and one year anniversary, in partnership with the specialty retailer. Three fashion events occurred at three different iconic New York City locations on September 16th 2014. New York City, central to the DNA of New York and Company, served as the backdrop against which these events took place.

The first of the Eva Mendes Collection Fashion Shows occurred at The New York Public Library, when models clad in the A-List celebrity’s Collection exited a double decker bus and took to the streets with a fashionable vigor, as tourists, passersby, and the public were treated to Eva’s take on the latest trends. The Collection was designed by Eva in New York City; in partnership with NY&C. Nothing is more fashionable than Bryant Park and the New York Public Library, the set for decades of New York Fashion Week shows. The maroon, dots, and floral prints in the collection were inspired by Fall in New York City.

Flatiron Plaza was the scene of the most grandiose Eva Mendes Collection flash mob fashion show experience. Music was pumping and the energy was high to celebration Eva Mendes’ one year anniversary with New York & Company. Models took to the pavement, dancing, entertaining the crowd, modeling Eva’s classic, feminine fall designs with clear views of the Empire State Building in the background. Many were intrigued by the striking flower hats that adorned participants in the flash fashion show, which were an homage to the floral patterns present in many of the pieces in the collection. New Yorkers were treated to videos of Mendes and behind the scenes footage from her fall campaign on larger format video affixed to the side of the fashion tour bus during the fashion event.

The final stop of New York & Company’s Eva Mendes Collection tour was the sidewalk along the retailers 58th & Lexington boutique. After the show wrapped, guests were given gift bags, and were granted the very first access to shop the collection as they danced and thrived off the excitement from the day’s events.

View more fashion photos from the events.

Eva Mendes Collection Fashion Flash Mob

Eva Mendes and New York & Company invited the media and customers to participate in a series of unique flash mob fashion experiences to celebrate Eva’s second Fall collection, and one year anniversary, in partnership with the specialty retailer. Three fashion events occurred at three different iconic New York City locations on September 16th 2014. New York City, central to the DNA of New York and Company, served as the backdrop against which these events took place.

The first of the Eva Mendes Collection Fashion Shows occurred at The New York Public Library, when models clad in the A-List celebrity’s Collection exited a double decker bus and took to the streets with a fashionable vigor, as tourists, passersby, and the public were treated to Eva’s take on the latest trends. The Collection was designed by Eva in New York City; in partnership with NY&C. Nothing is more fashionable than Bryant Park and the New York Public Library, the set for decades of New York Fashion Week shows. The maroon, dots, and floral prints in the collection were inspired by Fall in New York City.

Flatiron Plaza was the scene of the most grandiose Eva Mendes Collection flash mob fashion show experience. Music was pumping and the energy was high to celebration Eva Mendes’ one year anniversary with New York & Company. Models took to the pavement, dancing, entertaining the crowd, modeling Eva’s classic, feminine fall designs with clear views of the Empire State Building in the background. Many were intrigued by the striking flower hats that adorned participants in the flash fashion show, which were an homage to the floral patterns present in many of the pieces in the collection. New Yorkers were treated to videos of Mendes and behind the scenes footage from her fall campaign on larger format video affixed to the side of the fashion tour bus during the fashion event.

The final stop of New York & Company’s Eva Mendes Collection tour was the sidewalk along the retailers 58th & Lexington boutique. After the show wrapped, guests were given gift bags, and were granted the very first access to shop the collection as they danced and thrived off the excitement from the day’s events.

View more fashion photos from the events.

Eva Mendes Collection Fashion Flash Mob

Eva Mendes and New York & Company invited the media and customers to participate in a series of unique flash mob fashion experiences to celebrate Eva’s second Fall collection, and one year anniversary, in partnership with the specialty retailer. Three fashion events occurred at three different iconic New York City locations on September 16th 2014. New York City, central to the DNA of New York and Company, served as the backdrop against which these events took place.

The first of the Eva Mendes Collection Fashion Shows occurred at The New York Public Library, when models clad in the A-List celebrity’s Collection exited a double decker bus and took to the streets with a fashionable vigor, as tourists, passersby, and the public were treated to Eva’s take on the latest trends. The Collection was designed by Eva in New York City; in partnership with NY&C. Nothing is more fashionable than Bryant Park and the New York Public Library, the set for decades of New York Fashion Week shows. The maroon, dots, and floral prints in the collection were inspired by Fall in New York City.

Flatiron Plaza was the scene of the most grandiose Eva Mendes Collection flash mob fashion show experience. Music was pumping and the energy was high to celebration Eva Mendes’ one year anniversary with New York & Company. Models took to the pavement, dancing, entertaining the crowd, modeling Eva’s classic, feminine fall designs with clear views of the Empire State Building in the background. Many were intrigued by the striking flower hats that adorned participants in the flash fashion show, which were an homage to the floral patterns present in many of the pieces in the collection. New Yorkers were treated to videos of Mendes and behind the scenes footage from her fall campaign on larger format video affixed to the side of the fashion tour bus during the fashion event.

The final stop of New York & Company’s Eva Mendes Collection tour was the sidewalk along the retailers 58th & Lexington boutique. After the show wrapped, guests were given gift bags, and were granted the very first access to shop the collection as they danced and thrived off the excitement from the day’s events.

View more fashion photos from the events.

Eva Mendes Collection Fashion Flash Mob

Eva Mendes and New York & Company invited the media and customers to participate in a series of unique flash mob fashion experiences to celebrate Eva’s second Fall collection, and one year anniversary, in partnership with the specialty retailer. Three fashion events occurred at three different iconic New York City locations on September 16th 2014. New York City, central to the DNA of New York and Company, served as the backdrop against which these events took place.

The first of the Eva Mendes Collection Fashion Shows occurred at The New York Public Library, when models clad in the A-List celebrity’s Collection exited a double decker bus and took to the streets with a fashionable vigor, as tourists, passersby, and the public were treated to Eva’s take on the latest trends. The Collection was designed by Eva in New York City; in partnership with NY&C. Nothing is more fashionable than Bryant Park and the New York Public Library, the set for decades of New York Fashion Week shows. The maroon, dots, and floral prints in the collection were inspired by Fall in New York City.

Flatiron Plaza was the scene of the most grandiose Eva Mendes Collection flash mob fashion show experience. Music was pumping and the energy was high to celebration Eva Mendes’ one year anniversary with New York & Company. Models took to the pavement, dancing, entertaining the crowd, modeling Eva’s classic, feminine fall designs with clear views of the Empire State Building in the background. Many were intrigued by the striking flower hats that adorned participants in the flash fashion show, which were an homage to the floral patterns present in many of the pieces in the collection. New Yorkers were treated to videos of Mendes and behind the scenes footage from her fall campaign on larger format video affixed to the side of the fashion tour bus during the fashion event.

The final stop of New York & Company’s Eva Mendes Collection tour was the sidewalk along the retailers 58th & Lexington boutique. After the show wrapped, guests were given gift bags, and were granted the very first access to shop the collection as they danced and thrived off the excitement from the day’s events.

View more fashion photos from the events.

Valentine's Day Fashion Tips for 2015

The winter months always seem to bring more than just snow – from romantic ice skating first dates to budding romances on the ski slope, couples everywhere are coming together with hopes of staying warm at night. With the honeymoon phase, of course, comes gifts just in time for Valentine’s Day. Three women are luckily here to prepare you for any gift you may need to buy or not-so-subtly drop hints about. Dawn Levy has flattering outerwear for the luxurious and upscale woman, Eva Mendes has the everyday feminine chic gal covered and Josie Natori’s elegant sleepwear is spot on for any woman in your life.

Dawn Levy is a prominent outerwear designer with slimming coats that accentuate every feature; the sophisticated city girl can now keep her shape while dressing for the snow. Nothing makes a better gift for Valentine’s Day than something functional and fashionable; with puffer coats, furs and leather there is something for every woman ranging from $400 to $700 in the DL2 line.

Eva Mendes’ line is a collection of feminine pieces for the everyday woman looking to dress for work or a dinner out with friends. Eva has everything from necklaces to overcoats and all of them would make the perfect gift for the woman in your life, especially with prices starting at $20. What woman can turn down beautiful jewelry on Valentine’s Day? 

Josie Natori is a figurehead in the lingerie and loungewear department. Her elegant and timeless pieces exemplify beauty and individuality all for moderate prices. Whether it’s a robe for your mom or romantic undergarments for a love interest, Natori’s items should be on your gift list this February 14^th.

We hope that this fashion tips are of help to you.

Thank you for taking the time to read our fashion shopping blog post. We hope that you have found this news to be informative.

You may also want to visit our 2015 fashion shopping tips section for additional stylish ideas.

 If you have comments or questions, please add your thoughts in the discussion area below.

Eva Mendes Collection Fashion Events

Eva Mendes and New York & Company invite customers to participate in a series of unique, not to be missed fashion experiences in celebration of Eva’s second Fall collection for the specialty retailer. Three fashion events will occur at three different iconic New York City locations on September 16th 2014. New York City, central to the DNA of New York and Company, will serve as the backdrop against which these events take place. The largest of the three events will occur at 5:30 PM in Flatiron Plaza.

The first of the Eva Mendes Collection Fashion Shows is set to occur at The New York Public Library, located on 5th Avenue at 42nd Street.  The show will begin at 4:30, when models clad in the A-List celebrity’s Collection will exit a double decker bus and hit the streets with a fashionable vigor, as tourists, passersby, and the public are treated to Eva’s take on the latest trends. The Collection is designed by Eva in New York City; in partnership with NY&C. Nothing is more fashionable than Bryant Park and the New York Public Library, the set for decades of New York Fashion Week shows.

It is at 5:30 PM the Eva Mendes Collection will arrive to Flatiron Plaza, where the most grandiose fashion experience will take place. Guests can join the celebration at this location near the North side of Madison Square Park, located on 5th at 24th Street, with clear views of the Empire State Building in the background. This location will also boast a step and repeat for photo opportunities, as well as gift bags from for participants and attendees. New Yorkers will be treated to videos of Mendes and behind the scenes footage from her fall campaign on larger format video affixed to the side of the fashion tour bus before it heads to the next location.

The final stop of New York & Company’s Eva Mendes Collection tour is the retailers 58th & Lexington boutique. The show will begin at 6:30 PM. After the show wraps, guests will have the very first access to shop the collection and party with NY&C. 

New York & Company, Inc. is a leading specialty retailer of women’s fashion apparel and accessories and the modern wear-to-work destination for women, providing perfectly fitting pants and NYC style that is feminine, polished, on-trend and versatile—all at an amazing value. The Company’s proprietary branded New York & Company® merchandise is sold exclusively through its national network of over 500 retail stores in 43 states and eCommerce store at www.nyandcompany.com. Additionally, certain product, press release and SEC filing information concerning the Company are available at the Company’s website: www.nyandcompany.com.

Learn more about New York & Company here on Apparel Search in our fashion industry financial section.

Eva Mendes Spring 2015 Collection

Eva Mendes Spring 2015 collection is “all about the glamour.”  The designer’s second Spring collection for retailer combines the energy of modern New York with the allure of old New York.

Eva designs for the everyday women to build their confidence with her classic silhouette and cutout vintage inspired pieces.  This collection will allow women to tastefully stand out when they walk into the room.  When making an entrance, Eva emphasizes the importance of confidence, and how her collection helps women feel comfortable.  Eva’s statement pieces will help women confidently own the boardroom, the party, the dinner.  Eva describes the spirit of her Spring 2015 collection as a perfect sync to one of her favorite songs— Classic Girl by Diedre & The Dark—talking about being all dolled up and ready to stun.  She loved the design process of picking out fabrics, colors, and embellishments—watching her ideas take shape in physical form.

The Eva Mendes for New York and Company has blouses averaging $50, skirts $60, dresses $80, and accessories $45, Eva’s collections are becoming more about lifestyle and her ability to share her life with her fans and customers, wanting to dress her ladies from head to toe for all of their life occasions!  

Autumn 2014 Color Shift

It's hard to believe that summer is finally winding down.  On a positive note, this means that the fall fashion season is right around the corner!  It is time to start thinking about fall colors for your clothing as well as the beauty products that you select.

Julep is super excited for fall colors, so they came up with a great infographic to help you transition from your favorite summer brights into some beautiful fall shades. 

Are you ready to transition to fall colors?  Check the various nail polish colors currently available at the Julep website.

Eva Mendes Collection

The fashion models from the Eva Mendes collection event that recently took place in New York are getting ready for the change of season.  Look at the lovely shade of nail polish on the model to the far right.  Not certain the brand she is wearing, but I would imagine she would have liked to shop at Julep.

Shawna Thompson Wearing Fine Accessories at ACM Honors

Award-winning country artist, Shawna Thompson from 'Thompson Square', looked absolutely ravishing at the 7th Annual ACM Honors.  The brunette beauty accessorized with a Katherine Kwei clutch, bangles by Nanis Italian Jewels, and diamond encrusted earrings by Misahara.  Shawna's lace dress was perfectly accented by the elegant jewelry and timeless clutch that she paired with her ensemble for the evening.

WHO: Country singer, Shawna Thompson

WHAT: Shawna wore a black gown paired with:

Katherine Kwei: Donna Classic Clutch in Black, $645 (www.katherinekwei.com)

Nanis Italian Jewels: Sterling silver bangles in silver, gold, & rose gold (www.nanis.it)

Misahara: Diamond encrusted hoop earrings, $18,000 (www.misahara.com)

WHERE: 7th Annual ACM Honors at Ryman Auditorium

WHEN: September 10, 2013

ABOUT KATHERINE KWEI:

Katherine Kwei's unique style blends everything from luxury brands to vintage pieces to the latest street wear to create a polished yet chic and playful, figure-flattering silhouette.  Her refined sensibility is reflected in her pieces appealing to a woman who is confident and secure in her own sense of style.  Since her debut in Spring 2007, she has achieved just that and has kindled a following of well-heeled women and luxury boutiques, while catching the attention of a growing list of celebrities including Sienna Miller, Fergie (from the Black Eye Peas), Jennifer Lopez, Blake Lively, Eva Longoria, Eva Mendes, Cameron Diaz, Ashley Olsen, Maria Menounos, Taylor Momsen, Jessica Szohr and Olivia Palermo.

ABOUT NANIS ITALIAN JEWELS:

Founded in 1990 by Piero Marangon and Laura Bicego, Nanis is an ultra glamourous diamond line based in Italy. The remarkable diamond creations are both on-trend and created with women in mind.  The versatility of each collection is apparent through the use of unusual materials which are transformed through innovative jewelry-making techniques.  With a wide variety of pieces, Nanis jewelry is great to wear for formal occasions and may even be spotted on this year's hottest red carpets. 

ABOUT MISAHARA:

Misahara jewelry is the culmination of Lepa Galeb-Roskopp's bi-cultural upbringing along with her extensive world travels. Misahara's unique pieces channel an upscale gypsy-bohemian flare and comprise impeccable hand-craftsmanship using only the finest quality gemstones and metals.  Pieces range from adorned cuffs to large statement rings and provide a bit of luxury to the everyday woman.  Not only is Misahara committed to offering fine jewelry, but they also donate a portion of their proceeds to the Thimbini school located in Kwa Zulu Natal, South Africa.

In addition to news about jewelry and celebrities, you can also find more blog posts about black dresses here on our fashion blog.

Ashlee Simpson at Entertainment Weekly Pre-Emmy Party

Ashlee Simpson was a vision in lace at the Entertainment Weekly Pre-Emmy party.  The gorgeous blonde accessorized her red carpet ensemble with a fringe clutch by New York based handbag designer, Katherine Kwei.  Ashlee truly epitomized dark-romance throughout her entire look.

WHO: Actress and singer, Ashlee Simpson

WHAT: The stunning star donned:

Katherine Kwei: Donna Box Clutch in black, $665 (www.katherinekwei.com)

WHERE: Entertainment Weekly's Pre-Emmy Party at Fig & Olive Melrose Place in West Hollywood, CA

WHEN: September 20, 2013

ABOUT KATHERINE KWEI:

Katherine Kwei's unique style blends everything from luxury brands to vintage pieces to the latest street wear to create a polished yet chic and playful, figure-flattering silhouette.  Her refined sensibility is reflected in her pieces appealing to a woman who is confident and secure in her own sense of style.  Since her debut in Spring 2007, she has achieved just that and has kindled a following of well-heeled women and luxury boutiques, while catching the attention of a growing list of celebrities including Sienna Miller, Fergie (from the Black Eye Peas), Jennifer Lopez, Blake Lively, Eva Longoria, Eva Mendes, Cameron Diaz, Ashley Olsen, Maria Menounos, Taylor Momsen, Jessica Szohr and Olivia Palermo.

RTW Retailwinds is New York & Co

Does anyone know why New York & Company would want to change their name to RTW Retailwinds?  To be honest, I don't get it.  What does "RTW" stand for?  Or is RTW short for "Retailwinds"?  Furthermore, why change from such a widely recognized name?  Possibly they had been jealous that Google changed their name to Alphabet and Coach changed to Tapestry.

Kai Milla Spring-Summer 2016 Collection

The CLEAR | Kai Milla Spring-Summer 2016 Collection is set to blaze a bold new path in every modern woman’s journey. Acclaimed designer Kai Milla unveils her latest line of sophisticated separates, dresses, and a few floor-length red-carpet gowns that all strike a carefully calibrated balance between graceful movement and functional structure, between standing out and providing a coherent montage of looks that may be seamlessly blended into current wardrobes. Crafted from fine cottons, silk blends, silicone lace, organza and a revolutionary lightweight, slivery thin neoprene, the collection is dominated by muted shades of blush and gainsboro but punctuated by dashes of scarlet and cobalt. While the line undoubtedly bears what fashion observers have described as Kai’s signature design aesthetic of “sculptural fluidity”, CLEAR | Kai Milla truly marks the next chapter of her creative and as well as personal quest.

At her very core, Kai Milla is an artist first and foremost. Having earned a degree in fine arts from the Corcoran College of Art and Design in her native Washington DC, she went on to a successful stint as an art director in New York. It wasn’t until she attended a showing of Dior Couture in Paris when she felt irresistibly compelled to finally plunge into fashion. Inspired by modernist forerunners like Paul Poiret, who effectively freed women from the confines of corsetry, and Claire McCardell whose American fashions were revolutionary, Kai explored concepts of simplicity and draping without losing any of the romanticism of women’s dressing. Since the debut of her eponymous collection in 2005 during New York Fashion Week, she has been among the industry’s most esteemed designers. Her elegant designs inevitably drew A-List devotees such as first lady Michelle Obama, Oprah Winfrey, Academy Award winner Halle Berry, pop superstar Rihanna, and actresses Olivia Wilde, Salma Hayek and Eva Mendes. Kai also became a contributing board member for NY Fashion Week’s Harlem’s Fashion Row, the premiere organization championing the careers and success of young black designers. And much like fashion itself, Kai too inevitably continued to evolve.

As both career woman and single mother raising two boys, Kai conceived CLEAR | Kai Milla to reflect not just her own but indeed every modern woman’s evolution. “Life is in constant flux and I want my line to be just as transformative. By stripping away the superfluous distractions that already crowd our lives, I tried to capture a neoteric clarity in design,” Kai says of her line’s brand name. “These pieces were designed to bring out a woman’s sense of self even as they become an essential part of who she is.” The result is an array of choices that enable women to look confidently alluring while affording them the flexibility to go through a hectic day of activities and shifting priorities without breaking stride. Clear | Kai Milla retails from $200 to about $1,000 and will be available at major department stores and online.

Thank you for taking the time to read our fashion blog post. We hope that you have found this news to be informative. If you have comments or questions, please add your thoughts in the discussion area below.

Legend Amrapali Contemporary Indian Jewelry

With bold looks in both 18k gold and silver, celebrities at every age, from 20s to almost 70s, are clamoring to wear Legend Amrapali.  This new contemporary fine jewelry line is modern and fresh, drawing inspiration from Eastern mythology and captivating women with the meaningful symbolism behind the Indian inspired designs.  The line is extremely robust including fashion-forward modern collections, as well as more classic, heritage pieces.  

Legend Amrapali will finally go LIVE with its new E-commerce platform, Legendamrapali.com, its first direct to consumer experience for North America.  The site will serve as the online introduction of Amrapali's new contemporary fine jewelry brand, Legend Amrapali, which recently debuted this past fall, in-store, at Dover Street Market New York.  Handcrafted in Jaipur and inspired by the rich culture and heritage of India, Legend Amrapali breathes new life into centuries-old Indian jewelry-making traditions and infuses a contemporary twist by delicately combining the mystery of India's traditions with modern design.   

The new E-commerce platform will be the first opportunity for consumers to enjoy a much broader assortment of Legend Amrapali.  From breathtaking 18k yellow gold statement pieces to big and bold pieces in sterling silver, the collection is chic and modern for everyday easy elegance.  Petite stackable silhouettes and diamond solitaire pieces set in a traditional stone setting technique called Kundan capture a more traditional Indian look and feel. Believed to have originated in India, Kundan is considered to be one of the world's oldest methods of setting gemstones, and the Kundan Vintage Diamond Collection has already become a favorite of celebrities and retailers alike with pieces that start at $650.

Jewelry from India has influence around the globe

Legend Amrapali's Indian influence can be seen throughout the new site with its powerful, visceral campaign imagery of an ethereal beauty embracing the grace, spirituality and complexity of emotion expressed through dance, of which the Legendary Indian courtesan, Amrapali, was known.  Bold hero pieces featured on raw surfaces symbolize the harmonious blending of rich history and tradition with new, modern ways.  Prominent references to the Lotus, revered as the flower of India, can be seen throughout the site and various collections, as well as immortalized in the Legend Amrapali logo.   

Taylor Hill

ABOUT AMRAPALI JEWELS:  Amrapali Jewels is a global, luxury jewelry brand based in Jaipur, India.  Founded in 1978 by Rajiv Arora and Rajesh Ajmera, two friends inspired by their deep reverence for India's tribal jewelry and artifacts.  They opened their first shop in Jaipur, and named it Amrapali, after a Legendary Indian courtesan who was famed to be the most beautiful woman in the world. Four decades later, Amrapali has 38 locations throughout India; and in London, a flagship store in Knightsbridge as well as shop-in-shops at both Harrods and Selfridges. Today, Amrapali's future remains with the family, as Rajiv's son Tarang Arora and his wife Akanksha Arora are Co-CEO and Creative Directors.  It is one of India's most prolific jewelers and its influence is increasingly sweeping the West, with a growing presence in the United States.  Their tradition of blending honored heritage with modern influence continues with the launch of Legend Amrapali. 

Celebrities who love LEGEND AMRAPALI!  

Below are a few of the celebs and what they have been spotted wearing.

TAYLOR HILL (Age 21):  Legend Amrapali Kimaya Fan Earrings, 18k Yellow Gold & Diamonds, Retail Price:  $9,395

KELSEA NICOLE BALLERINI (Age 23):  Legend Amrapali Surya Spike Ring, Sterling Silver & Black Onyx, Retail Price:  $250

EMMA ROBERTS (Age 26):  Legend Amrapali Kundan Vintage Diamond Earrings, 18k Yellow Gold & Polki Diamond Slice, Retail Price:  $1,350

JOAN SMALLS (Age 28):  Legend Amrapali Heritage Necklace, 18k Yellow Gold & Diamonds, Retail Price:  $695

MAGGIE SIFF (Age 42):  Legend Amrapali Lotus Earrings, Sterling Silver & Rainbow Moonstone, Retail Price:  $250

KYRA SEDGWICK (Age 51):  Legend Amrapali Kundan Vintage Diamond Ring, 18k Yellow Gold & Polki Diamond Slice, Retail Price:  $775

MERYL STREEP (Age 67):  Legend Amrapali Pallavi Ring, Sterling Silver & London Blue Topaz, Retail Price:  $295