Guess? Verse Gucci Trademark Update

Guess? fights and wins in court.

A French court has ruled in favor of Guess? Inc in the latest episode of a trademark dispute pitting the Californian fashion brand against Italian luxury label Gucci.  Gucci, owned by French luxury goods group Kering SA , had accused Guess of selling products such as wallets and belts which copied or mimicked its own designs.  The Court of Paris rejected Gucci's claims, finding no trademark infringement or unfair competition, Los Angeles-based Guess said in a statement on Monday. 

On a historical note, the trademark dispute between Gucci and GUESS concluded in Italy on May 2nd, 2013 after the Court of Milan, in an 83 page ruling, rejected all claims brought by the Florentine-based label against GUESS. Moreover, the Italian Court has ordered the cancellation of certain of Gucci's diamond pattern, G logo, and "Flora" pattern trademarks. The cancelled registrations included 3 Italian trademarks and 4 trademarks covering the European Community. The Court has also rejected Gucci's rights in a "Square G" logo.

In 2009, along with a similar action in New York, Gucci filed suit against GUESS in Milan, the fashion capital of Europe. Subsequent actions were filed in Paris and Nanjing, China. The logos in the Milan dispute were similar to those in New York as were the claims, which included trademark infringement, counterfeiting and unfair competition. The New York case ended in 2012, with Gucci receiving minimal monetary damages and narrow injunctions on a handful of logos. In 2013, the Court in Milan has totally rejected all of Gucci's claims.

The Milan verdict was an important decision and judgment, not only because it has been issued in Italy, the birthplace of the Gucci brand, but also because the Court agreed with GUESS in practically all its principal arguments, ruling that the diamond pattern and floral motifs are common in the world of fashion and, in particular, that the popular GUESS Quattro G logo pattern (also with a single G in the corner of the diamond) has "nothing to do" with Gucci's interlocking double G pattern, one of the principal claims made by Gucci.

The judgment also confirmed one of the key pillars of the GUESS defense, previously expressed in the New York trial, that there is no foundation to Gucci's accusation that GUESS was trying to "Gucci-ize" its brand or attempting to confuse customers and dilute the Gucci brand.

You can read below to learn more about both companies.  Please don’t confuse between the two.

ABOUT GUESS?, INC.

Established in 1981, GUESS began as a denim company and has since successfully grown into a global lifestyle brand. Today, GUESS designs, markets and distributes full collections of women's, men's and children's apparel as well as accessories. Throughout the years, the GUESS image has been portrayed in unforgettable, innovative campaigns that have made the brand a household name. GUESS is distributed throughout the world in fine department and specialty stores, its retail and factory stores, and on its online store www.GUESS.com. GUESS has licensees and distributors in South America, Europe, Asia, Africa, Australia, and the Middle East. In addition to shopping online, you can find more information on GUESS at www.guess.com.

About Gucci

Gucci is one of the world’s preeminent luxury brands, recognized the world over for its fashion innovation and impeccable Italian craftsmanship.  Ever since Guccio Gucci founded the house in Florence in 1921, the brand has been a destination for the world’s most discerning men and women, representing at once contemporary glamour and traditional Made In Italy craftsmanship. Gucci designs and produces women’s and men’s ready-to-wear, handbags, small leather goods, travel accessories, footwear, fine jewelry, watches, eyewear, fragrances and cosmetics, children’s clothing as well as other timeless lifestyle items.  Every Gucci piece carries with it close to a century’s worth of artisanal quality and unparalleled design. To learn more about the brand’s 94-year history, visit The House of Gucci.

If you have a popular fashion brand, it is most definitely worth protecting your trademark.

Thank you for taking the time to read our fashion brand blog post. We hope that you have found this news to be informative. If you have comments or questions, please add your thoughts in the discussion area below.

In the Name of Gucci

In the Name of Gucci:  A Memoir, by Patricia Gucci will be available in stores tomorrow - Tuesday, May 10, 2016.

The gripping family drama—and never-before-told love story—surrounding the rise and fall of the late Aldo Gucci, the man responsible for making the legendary fashion label the powerhouse it is today, as told by his daughter.

Patricia Gucci was born in London and is the only daughter of Bruna and Aldo Gucci. 

Patricia was educated in England, Italy and Switzerland before moving to New York to study acting, despite her father's wish that she dedicate herself to the family business. In 1982 after a year of study her father's wish prevailed and she was appointed to the board of Gucci and roving Ambassador in the US and Asia until the sale to Investcorp in 1987. 

Aldo Gucci was born in 1905 to Aida and Guccio Gucci – the company’s founder. Patricia's father was the visionary responsible for developing Gucci beyond its Florentine roots and turning the company into a global luxury brand, opening its first store in Rome and then launching in New York in the 1950s. His pioneering spirit led to a string of stores across the US and beyond, establishing Gucci and the Made in Italy brand like no other before him. 

Patricia is establishing a legacy of her own, developing biographical projects based on a collection of diverse experiences and a unique perspective. 

BOOK SIGNING:  If you would like to meet Patricia, she will be the The Strand Bookstore in NYC:
WHEN:  Friday, May 13, 2016 at 7 pm

WHAT:  Conversation with Patricia Gucci and Wall Street Journal reporter Marc Myers followed by a book signing.

WHERE: The Strand bookstore located at 828 Broadway (at 12th Street) New York, NY  10003

In the Name of Gucci: A Memoir, by Patricia Gucci (Crown, on sale May 10) is the first book written by a direct descendant of Guccio Gucci—Patricia’s grandfather and the company’s founder.  It chronicles her life as the secret love child of Aldo Gucci and Bruna—the woman he fell in love with when she was just eighteen, and remained at his side until his death at 84 years of age. What started out as an affair became a lifelong commitment and for the last 20 years of his life, long after he had been estranged from his first wife Olwen, it was Bruna who was considered his wife in the US, culminating with their marriage in the 1980s. Woven throughout the book is the complicated, but loving father-daughter relationship between Aldo and Patricia Gucci, the first woman in the family to be elected to the Gucci board of directors, and who ultimately became his sole universal heir.

This is a daughter's bittersweet tribute to her beloved father which traces Aldo Gucci's marketing brilliance and stamina in establishing Gucci as one of the world's most iconic brands.  He was the first Italian to set up an Italian luxury goods retail operation in the US, opening on Fifth Avenue in New York, Worth Avenue in Palm Beach and Rodeo Drive in Los Angeles, paving the way for the 'Made in Italy' phenomenon throughout the world for countless others to follow in his footsteps.

Gucci Off The Rails

Gucci has gone off the rails.  In other words, they may have lost control of the proper direction for the brand.  Yes, it is very possible that it is I that has fallen out of touch and not Gucci.  However, it is my personal opinion, that the brand is not on track with what had made them successful in the past.  And yes, I do understand that a brand can not rely on the past and must embrace change for the future to maintain relevant on modern society.  However, I always thought of Gucci as classic luxury brand (timeless luxury).  Clearly I have not been paying attention.  Or maybe it has been their company management that has not been paying attention.  Does the following photo of this high cost fashion brand inspire a sense of luxury?  To be honest, it makes me think of heroin.

Gucci DIY Handbag Service

Gucci DIY (Do It Yourself) is a new service dedicated to enabling customers of the House of Creed Boutique at The Forum Shops in Las Vegas to express themselves through the personalization of selected products. The first manifestation of this was launched on 25th May in Milan at the Gucci flagship store on via Montenapoleone, thereafter it will be rolled-out globally at other Gucci boutiques in major fashion cities. 

The Gucci DIY service will in due course be extended to Gucci's Ace sneakers and Princetown shoes as well as men's and women's ready to wear pieces and Gucci's men's made to order program. 

The initiative was inspired by Creative Director Alessandro Michele’s philosophy that the way you dress is how you feel and that men and women should feel authentic and free in the expression of themselves. The DIY service also references punk culture – celebrating its 40th anniversary this year – which is something Alessandro Michele has always found fascinating. Punk held that anyone could become a musician or fashion designer. All you needed was imagination and the courage to Do It Yourself. In many ways, this rebellious subculture was rooted in a desire for self-expression. 
  
The Dionysus DIY service allows Gucci customers the opportunity to add a variety of embroideries, trims, hardware and monogrammed initials. Customization can be applied to both large- and medium-sized versions.  The choice of embroideries include many displaying motifs from the growing selection of animals and plants that bring Michele's Gucci Garden to life, including butterflies, lizards, bees, dragonflies, snakes, roses and peonies. The selections of trim, which come in a variety of colors, are in crocodile, python and suede. Monogrammed letters can be embellished with Swarovski crystals in a choice of colors. 

Are you ready to do it yourself with Gucci?

Gucci New Arrivals Saks Fifth Avenue

Gucci New Arrivals at Saks Fifth Avenue.

Gucci New Ace Metallic Sneaker

Are you looking for a sneaker to get you noticed?  Shinny for sure.

Signature webbing adds color to a clean-cut Italian sneaker shaped from supple leather for comfort. In a head-turning twist, the right shoe features red trim at the heel while the left shoe has blue.

Shop for this men's Gucci sneaker at Nordstrom Item #1115451

You should also take a look at the Gucci SL 73 if you don't want such a flashy sneaker.  Clearly the Gucci New Ace sneaker will make you stand out in the crowd.  The Gucci SL 73 would do the same, but a bit more subtlety.

This Gucci Sneaker is a Jewel

Try to stay out of the mud.

Whether you wear this throwback athletic sneaker on its own or covered in crystals, it's sure to be a street-style standout.

Gucci SL 73 Sneaker

Gucci SL 73 Men's Sneaker

Embossed leather panels and signature web design define a low-profile sneaker on a rubber sole.

This is Item #543912 and can currently be found at Nordstrom while supplies last.

Here is a top view in case you were curious.

By the way, you better try them on to make sure they fit your foot properly because they are not cheap.

Learn more about sneakers here on Apparel Search in our new fashion influence section.

Lady Gaga Super Bowl Shoes

Before Super Bowl 50 Lady Gaga thrilled the crowd at Levi's Stadium with her performance of the US national anthem, her clothing, and her footwear.

Where did Lady Gaga get her Super Bowl shoes?

Photo courtesy of Lady Gaga Instagram.

Italian fashion brand Gucci provided the customs designed shoes for Lady Gaga's Super Bowl 50 performance.  The shoes are from Alessandro Michele’s spring 2016 collection for Gucci.

By the way, her performance of the National Anthem was spectacular.

What do you think of the Gucci flag shoes?

Learn more about Gucci.

Learn more about Lady Gaga here on Apparel Search.

Her eye makeup and nails were also part of the patriotic theme.

Photo courtesy of Lady Gaga Instagram.

Gucci Peyton Studded Leather Loafers

Love the heart on the inside sole of these shoes.

Style # 0400089273380 (at Saks)

Peyton Studded Leather Loafers
Stacked heel, 1.4" (35mm)
Studded leather upper with double G hardware set on signature web
Square toe
Slip-on style
Leather lining and sole
Padded insole
Made in Italy

Shop for Gucci shoes at Saks Fifth Avenue.

Would you like to wear these shoes while carrying the Gucci Sylivie Ribboned Leather Shoulder Bag?  Actually, I would probably choose a different handbag for these shoes.  The good news is that both Gucci and Saks Fifth Avenue has plenty of other bags and shoes to review.

Recommendations for Spring/Summer 2016

Here are a few of our shopping recommendations for Spring/Summer 2016.  A mix of clothing, footear, jewelry, and fashion accessories.

ASOS.com: is a British online fashion and beauty store. Primarily aimed at young adults, ASOS sells over 850 brands as well as its own range of clothing and accessories.

Aspinal of London shop online for their luxury leather goods & gifts, women's bags, men's bags, wallets, purses, leather luggage and more.

Burberry A tradition of craftsmanship, design and innovation. Explore trench coats, luxury clothing and signature bags, scarves and accessories.  Burberry Group plc is a British luxury fashion house, distributing outerwear, fashion accessories, fragrances, sunglasses, and cosmetics. Its distinctive tartan pattern has become one of its most widely copied trademarks.

Chanel visit the world of CHANEL and discover the latest in Fashion & Accessories, Eyewear, Fragrance & Beauty, Fine Jewelry & Watches.  Chanel S.A. is a French, privately held company owned by Alain and Gerard Wertheimer, grandsons of Pierre Wertheimer, who was an early business partner of the couturière Gabrielle Bonheur Chanel. Chanel S.A. is a high fashion house that specializes in haute couture and ready-to-wear clothes, luxury goods and fashion accessories.

Chloé is a French fashion house founded in 1952 by Gaby Aghion.  Enter their world for the latest Chloé news, womenswear, bags, #chloeGIRLS and attitudes from the luxury Paris fashion Maison.

Cartier: Société Cartier designs, manufactures, distributes and sells jewellery and watches. Founded in Paris, France in 1847 by Louis-François Cartier, the company remained under family control until 1964. The company maintains its headquarters in Paris and is now a wholly owned subsidiary of the Compagnie Financière Richemont SA.

Gucci is an Italian fashion and leather goods brand, part of the Gucci Group, which is owned by the French holding company Kering. Gucci was founded by Guccio Gucci in Florence in 1921. 

Panerai: Officine Panerai is a luxury Swiss watch manufacturer, and a wholly owned subsidiary of Compagnie Financière Richemont S.A.. Officine Panerai designs, manufactures, markets and sells watches through authorized dealers and company-owned boutiques worldwide.  Officine Panerai’s collection of in-house movements has a strong aesthetic and functional identity conceived through the excellence of research.

Shanghai Tang offers a unique women and men's fashion. Discover a new elegance, from clothing to accessories and home decoration.  Shanghai Tang is a Hong Kong-based international clothing chain company, founded in 1994 by Hong Kong businessman David Tang. In 1998, Richemont acquired David Tang's controlling stake in the business.

Yves Saint Laurent YSL is a luxury fashion house founded by Yves Saint Laurent and his partner, Pierre Bergé. Shop the Official Online Saint Laurent store for a wide range of luxury handbags, ready to wear, shoes, leather goods and accessories.

We suggest that you also check the best of 2016 fashion page of our consumer section for additional shopping resources of interest.

You can learn more about some of the fashion companies listed above in our fashion company section.  You can find others in the fashion designer or brands sections.

It might also be a good idea to visit some of the best fashion boutiques in New York.  Yes, we previously wrote a blog post on that subject.

See more trendy fashion on our Pinterest fashion board.

If you have additional suggestions regarding great places to shop this year, please share your thoughts in the comments section.

Most Popular Men's Fashion Brands in United States This Year

As the year 2023 begins to take on shape, men’s fashion is constantly evolving and emerging new trends. The fashion industry is always looking to push the boundaries of fashion and present something fresh and innovative. With that being said, here is a list of the Apparel Search fashion blog selected most popular men’s fashion brands in the United States for 2023. 

1. Gucci: Gucci is one of the leading luxury brands in the world. With their timeless classic pieces and innovative designs, they are sure to stay at the top of the fashion industry. From the classic Gucci logo t-shirts to the high-end leather goods, Gucci is sure to be a hit in 2023. 

2. Nike: Nike has always been a staple in the fashion industry and it’s no surprise that they are one of the top men’s fashion brands for 2023. With a wide range of products ranging from stylish sneakers to comfortable hoodies and tracksuits, Nike is sure to keep dominating the fashion world.

3. Adidas: Adidas has been a leader in the fashion industry for many years and is sure to stay relevant in 2023. From their iconic stripes and logo to their comfortable and stylish sneakers, Adidas has something to fit everyone’s taste. 

4. Supreme: Supreme is one of the most in-demand streetwear brands. With a wide array of products ranging from graphic t-shirts to unique accessories, Supreme is sure to stay popular in 2023.

5. Off-White: Off-White is a luxury streetwear brand that has gained a lot of popularity in recent years. With their unique designs and high-quality fabrics, Off-White is sure to be a hit in 2023. 

6. Balenciaga: Balenciaga is a luxury fashion house that has been around for many years. With their high-end apparel and accessories, Balenciaga is sure to stay at the forefront of fashion in 2023. 

7. Versace: Versace is a luxury Italian fashion house that has been around for many years. With their iconic prints and luxurious fabrics, Versace is sure to remain one of the most popular men’s fashion brands in 2023. 

8. Louis Vuitton: Louis Vuitton is one of the most iconic luxury brands in the world. With their timeless designs and high-end fabrics, Louis Vuitton is sure to remain one of the most sought after men’s fashion brands in 2023. 

These are just some of the most popular men’s fashion brands for 2023. With the ever-changing fashion industry, there are sure to be plenty more emerging brands that will be making their mark in the fashion world.

Learn more about men's fashion brands.

Thank you for taking the time to stay trendy by reading our fashion blog.  We hope that you have found this article to be enlightening & enjoyable.  It is always a good time to read more about clothing, shoes, and fashion accessories.  If you did not get your fill today, be sure to check back in tomorrow.  Again, thank you for visiting the Fashion Blog by Apparel Search.

Satin Shoe Trend

Left to right, Roger Vivier jeweled satin in botties, 3.1 Phillip Lim blade booties, Aquazzura crystal party booties.

Shine on Satin.

You can also find satin shoes from Rebecca Minkoff, Olgana Paris, Gucci, and more.

Style code: 0400095438531

Gucci Dragon Mules with Crystal Heels.  This fine luxury shoe has satin upper.

Shop for satin shoes at Saks Fifth Avenue.

Gucci Sylivie Ribboned Leather Shoulder Bag

Shop for Gucci handbags at Saks Fifth Avenue.

Sylvie Leather Shoulder Bag style # 0400089187545 (at Saks)
Nylon web detail with metal chain and buckle closure
Includes two shoulder straps: detachable leather shoulder strap, detachable web shoulder strap
Leather strap: 13.5" drop
Web strap: 6.25" drop
Interior open and smartphone pockets
Camel microfiber lining with a suede-like finish
Leather
10"W X 6.75"H X 3"D

Made in Italy

Should the Sylivie Robboned Leather bag be added to the best handbags of 2016 list?

Gucci Cruise Collection 2017

Yes, they also have shoes from the Gucci 2017 Cruise Collection.

Shop for luxury fashion and footwear at Saks Fifth Avenue.

Learn more about Gucci at their website.

Shop Las Vegas Fashion for Father's Day 2016

Planning on being in Vegas any time soon?  Keep in mind that Father's Day 2016 is Sunday June 19th.  That is only 16 days from today (depending on when you are actually reading this blog post).

Surprise Dad with a special gift from The Forum Shops this Father’s Day that shows him just how much you care. For the Dad that means business, pair Canali's signature blue suede shoes with a sophisticated suit, for summer the light blue suede leather double monk strap are just right. Every man has his signature scent and this year Creed is the place to go to get Dad his new favorite, try the Limited-Edition Aventus Deluxe Atomizer. This Father’s Day teat him to the timeless elegance and impeccable style of Ermenegildo Zegna. For the kickback Dad who can be found poolside all summer long, Gucci highlights a shirt and short combo worthy of his taste, pair the Tropical Print Cotton Duke Shirt with the Spent Red Cotton Drill Bermuda Short. Paul & Shark is featuring the Admiral cotton button down shirt with embellishments of tiny stitched anchors for those dad’s that love to be on the water – anchors away! For the Dad that enjoys sophisticated luxury with comfort, go to Salvatore Ferragamo for the Limited Edition Calfskin and Ostrich Driver shoe. Thomas Pink delivers curated looks that entice the likes and interests of all Dads’ out there. From cufflinks to printed ties, socks to fitted shorts; Thomas Pink will get the check of approval for the Animal Loving, Business Minded and Sports Enthused dad. Lastly, Vilbrequin's notoriety for it’s Men’s and Boy’s matching swim trunks make a great set to start of this summer. 

New Stores Make Their Debut At The Forum Shops 

Home to painted skies, talking statues and more than 160 shops and restaurants, The Forum Shops at Caesars Palace remains the premier address for luxury retail in Las Vegas. Recently, even more distinctive retailers including Chloé, VINCE, CREED and MCM opened at the premier center. 

French fashion house Chloé brings its latest womenswear, bags, and attitudes from the luxury Paris fashion Maison to The Forum Shops at Caesars Palace. The new boutique is located near the Festival Court. Contemporary clothier VINCE recently opened its new location at The Forum Shops. Synonymous with a modern, timeless aesthetic and effortless sophistication, the new VINCE shop features all product categories including women’s and men’s ready-to-wear, footwear and handbags. VINCE is located on the casino level. 

Recently, Paris-based fragrance house, The House of CREED and acclaimed German luxury handbag and accessories label, MCM, each opened their first Las Vegas boutiques at The Forum Shops. Set within the picturesque Festival Court, both have debuted new concepts to the center as free-standing, glass-enclosed boutiques. The open-concept design enables guests to view merchandise from all vantage points.

Learn more about The Forum Shops here on the Fashion Blog.

Gucci Fall Winter 2019

Shop for Gucci Fall Winter 2019 at Saks.

Grammy Awards Fashion 2018

Who won what?  More importantly, who wore what?

The 60th Annual Grammy Awards ceremony was held on January 28, 2018.  It was the first time since 2003 that the ceremony was held outside Los Angeles.  The CBS network broadcast the show live from Madison Square Garden in New York City.James Corden returned as host.

Grammy Awards Show 2018 (CBS)

Grammy Awards

The Album of the Year award goes to "24K Magic" by Bruno Mars.
Song of the Year goes to "That's What I Like" by Bruno Mars.

Best red carpet fashion award of the year goes to, "well that is up to you".  Who do you think was the best dressed at the 60th Annual Grammy Awards?

Grammy Awards Fashion 2018

Who won what?  More importantly, who wore what?

The 60th Annual Grammy Awards ceremony was held on January 28, 2018.  It was the first time since 2003 that the ceremony was held outside Los Angeles.  The CBS network broadcast the show live from Madison Square Garden in New York City.James Corden returned as host.

Grammy Awards Show 2018 (CBS)

Grammy Awards

The Album of the Year award goes to "24K Magic" by Bruno Mars.
Song of the Year goes to "That's What I Like" by Bruno Mars.

Best red carpet fashion award of the year goes to, "well that is up to you".  Who do you think was the best dressed at the 60th Annual Grammy Awards?

Woman of the Year: Gal Gadot

Gal Gadot is an Israeli actress, singer, martial artist, and model. Gadot played the role of Wonder Woman which launched in theaters in 2017.

Fashionable.

Mesmerizing.