“Fine jewelry does not have to be serious all of the time,” said Chamilia Vice President, Global Merchandising and Marketing Catherine Ottaviano. “More and more, we see our lifestyles reflected in what we buy. People are playful in the summer, and so are we.”
The nine new sterling silver Chamilia charms for Summer 2015 include:
Toes in the Sand—This tiny flip-flop charm with aqua enamel detailing and Swarovski Pure Brilliance Zirconia embellishment is a tribute to easygoing summer days (MSRP $40).
Anchors Away—This playful charm features an ocean buoy with navy stripes of enamel detailing and a tiny hanging anchor (MSRP $40).
Shoot for the Moon—This Clear Swarovski Crystal and star embellished rocket with light blue enamel detailing and one Red Swarovski Crystal at its base is reminiscent of Fourth of July fun (MSRP $40).
Life’s a Beach—This sterling silver beach ball charm with navy, aqua and bright yellow enamel belongs beachside (MSRP $35).
Oasis—This charm features an enamel interpretation of palm trees, sun and water on one side, and a bright sun with seven Jonquil Swarovski Crystals at its center on the other (MSRP $40).
Starfish—This sterling silver starfish charm with intricate millegrain detailing recalls the enchantment of summer (MSRP $35).
Ocean Sounds—This highly polished conch charm is embellished with eight Light Amethyst Swarovski Crystals along its edge (MSRP $40).
Starlet Shades—This adorable charm representation of sunglasses with black rhodium plated lenses evokes summer glamour (MSRP $40).
Girls Just Wanna Have Fun—This lyrical banner charm is part of Chamilia’s music collection and features intricate detailing of a sunglasses motif and Clear Swarovski Crystal embellishments (MSRP $40).
The Chamilia “Brilliance” Collection features Swarovski Pure Brilliance Zirconia, renowned as the finest simulated diamond in the world. The three new charms for Summer 2015 in this collection include:
Sea Scallop—This petite and classically elegant representation of a sea scallop features a 14 karat rose gold bail paved with Swarovski Pure Brilliance Zirconia (MSRP $95).
Celtic Love Knot—This Celtic Knot charm is completely covered in Swarovski Pure Brilliance Zirconia (MSRP $65).
Sea Horse—This delicate, miniature sea horse charm features 14 karat yellow gold detailing, and a 14 karat yellow gold bail paved with Swarovski Pure Brilliance Zirconia (MSRP $95).
Additionally, the Chamilia brand is introducing a new braided leather bracelet in high quality Italian leather with an easy-to-use ball-clasp branded closure. The bracelet will be available in small, medium and large. And the two colors launched this season include black and Chamilia’s iconic and vibrant green (MSRP $40).
The Chamilia Summer 2015 collections will be available starting April 10, 2015, and will be sold at the brand’s more than 2,000 retail partners worldwide and on the Chamilia website. For more information about the Chamilia brand, please go to www.chamilia.com.
Based in Cranston, RI, Chamilia is an American company that was established in 2002. Since its purchase in 2013, it has been a member of the Swarovski Group, a world leader in quality and innovation. Each of the more than 400 exclusive charms available from the brand are made from .925 sterling silver or 14 karat gold and feature genuine Swarovski Crystals or Zirconia, or Italian Murano Glass. The brand follows strict Swarovski Group guidelines for quality and aesthetic excellence. For more information, please go to www.chamilia.com.
Swarovski delivers a diverse product portfolio of unmatched quality, craftsmanship and creativity. Founded in 1895 in Austria, Swarovski Crystal Business designs, manufactures and markets crystals, natural and created gemstones, finished products such as jewelry, accessories and lighting. The company’s film division, Swarovski Entertainment, produces artistically accomplished feature films with global box-office appeal. The Swarovski Foundation was set up to honor the philanthropic spirit of the company by supporting creativity and culture, promoting wellbeing and conserving natural resources. Now run by the fifth generation of family members, Swarovski Crystal Business has a global reach, with over 2,350 stores in about 170 countries and more than 25,000 employees, www.swarovskigroup.com.
As you may already know, Chamilia accessories makes a good bridal gift idea. If you are interested you can read our Chamilia Bridal Gifts blog post that we posted in April.