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Are you interested in reading fashion news about haute couture, prêt-à-porter and avant-garde clothing? We hope so because you will learn about these topics as well as find style reports about emerging designers, new lifestyle brands, cutting edge fabrics, and much more. Anything relevant to the fashion industry is open for discussion.

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Monday, August 11, 2014

Reign Effect Curated Work Attire

We all understand the everyday struggle that professionals have as they rush to get ready in the morning. Desperately trying to pull together an elevated look in a limited amount of time or, just giving up and wearing a 'uniform' look every day, not utilizing the majority of the clothes in their closets.

The Reign Effect, a time-saving service that provides style sets for every day work attire and a curated online shopping experience, wants to help alleviate this struggle for the professional community with the launch of their new website, which is opening it’s e-doors on Friday, August 15, 2014. The company is providing a service that streamlines the morning routine, saves time and alleviates stress while ensuring customers still look fashionable and suitable for the office by taking the guesswork out of getting dressed in the morning.

how does this work?
  • Catering to the professional customer, The Reign Effect’s team of stylists create carefully curate style sets each month, selecting 7 key pieces for them to interchange over the course of 20 days with other clothing options
  • Utilizing a variety of online stores, the company sources key pieces to create a polished outfit. They provide 20 outfits/month for Monday-Friday wear
  • The Reign Effect also offers a customized style set option to a select few each month. The customized option takes the customers look a step further, creating a more personalized look for the customer that incorporates their taste, style, body type and preferences
  • Overall, the company doesn’t just create a multitude of outfits, but rather blends personal shopping with styling so the style sets are realistic, attainable and presented in an organized manner
Their approach is streamlined and efficient  Customers select their style type, and the style sets are ready 2 weeks prior to the beginning of the month, allowing for purchases and organization. Additionally, The Reign Effect provides subscribers with tips on how to organize the style sets along with other helpful tips so you save time in the morning (i.e. organize your style sets on the weekend, place all items on one hanger, etc.). 

What does it cost?

The Reign Effect offers three pricing tiers:
  • 3 months - $29,97
  • 6 months - $41.97
  • 12 months - $59.88
For each pricing tier you receive style sets for the elected period of time. The style sets are an exceptional value considering that the packages work out to be $9.99/month to as low as $4.99/month. The custom personalized style sets are also a great value because for only $59.95/month the company offer a more personalized, white glove service that is only available to a select few each month. In addition, with each style set option customers receive style tips and a curated shopping experience as The Reign Effect provides direct links to the key items customers need for their wardrobe and the other items in the style sets. This service costs fraction of the price of hiring a wardrobe stylist or personal shopper, while providing customers with fashion guidance and shopping assistance and still allowing for personal style choices and freedoms. *The fees listed are in addition to the clothing purchases costs.

How do you purchase the style sets?
You can only purchase the style set packages direct through the site. All other items of clothing, shoes and accessories that are set forth in the style sets can be purchased directly from the merchandiser as each image links directly to the site at which the item is sold.

It’s as easy as 1, 2, 3…

Learn more on August 15th when the website launches.

Thank you for taking the time to read our women's fashion blog post. We hope that you have found this news to be informative. If you have comments or questions, please add your thoughts in the discussion area below.

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