Under Armour, Inc. has
selected Centric Software, Inc. to provide product
lifecycle management (PLM) software to guide the product creation process
from planning through release. More than 1,000 Under Armour employees in
footwear, apparel, and equipment will use the complete Centric 8 PLM software,
including all mobile applications. Centric PLM for retail apparel, footwear,
luxury and consumer goods helps outdoor equipment, apparel and footwear makers
speed product development, improve costs and increase market responsiveness. The
Centric 8 PLM platform will allow Under Armour to continue to focus on product
innovation.
“Under
Armour selected Centric for its team expertise and revolutionary product
roadmap, including the development of mobile applications,” said Kip Fulks,
President of Footwear and Innovation, Under Armour. “As a global growth company,
our brand needs a cutting-edge PLM partner that can continue to elevate and
adapt as new initiatives and strategies are implemented.”
“Under Armour and
Centric have a level of commitment and partnership that goes beyond software
installation, from a shared vision and collaboration in technology to a passion
for product development and performance,” said Chris Groves, President and CEO,
Centric.
Under Armour,
Inc.
Under Armour, Inc. the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand’s innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland.
For further
information, please visit the Company’s website at www.uabiz.com.
Centric Software,
Inc.
Centric Software is a leading provider of product lifecycle management (PLM) software for retail, apparel, footwear, luxury and consumer goods companies. The Centric 8 PLM suite delivers easy-to-use functionality to manage critical, inseparable business processes, including merchandise planning, product development, sourcing, business planning, quality management and collection management. Centric 8 implements and delivers value rapidly using an Agile DeploymentSM methodology. Centric received the Frost & Sullivan 2012 Global Product Differentiation Excellence Award in Retail, Fashion and Apparel Product Lifecycle Management (PLM). Red Herring named Centric to its North America and Global Top 100 lists for 2013. WhichPLM recognized Centric as the overall PLM market leader for fashion in its 2012-2013 Annual Review.
Centric Software is a leading provider of product lifecycle management (PLM) software for retail, apparel, footwear, luxury and consumer goods companies. The Centric 8 PLM suite delivers easy-to-use functionality to manage critical, inseparable business processes, including merchandise planning, product development, sourcing, business planning, quality management and collection management. Centric 8 implements and delivers value rapidly using an Agile DeploymentSM methodology. Centric received the Frost & Sullivan 2012 Global Product Differentiation Excellence Award in Retail, Fashion and Apparel Product Lifecycle Management (PLM). Red Herring named Centric to its North America and Global Top 100 lists for 2013. WhichPLM recognized Centric as the overall PLM market leader for fashion in its 2012-2013 Annual Review.
Centric is a registered
trademark of Centric Software. All other brands and product names may be
trademarks of their respective owners.
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