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Friday, March 18, 2016

High Turn Out at LA Fashion Market Fall 2016

LA Fashion Market Fall 2016 was presented to buyers at the CMC (California Market Center), March 14-17, 2016, with participating showrooms open early on Sunday, March 13, for buyer appointments.  Showrooms and exhibitors reported seeing an unexpected turnout of quality buyers and new accounts, despite the Market’s close proximity to the end of February’s Vegas shows.

“I had a few great accounts come in that I could actually work and enjoy giving the special attention that my accounts need and deserve. Vegas can be overwhelming and orders sometimes are written but not thought out as well as they could have been. We wrote great orders. I also opened new accounts that would not have stopped in to review the line in Vegas,” said Mike Bowling of the Sympli Showroom in Suite A339.

“This Market was amazing because of the quality of retailers, including Revolve, Nasty Gal, Sunny Days, The Finery, Modcloth, and Sahalie,” noted David Perlman of PerlmanRep Showroom in Suite B535.

Other notable retailers in attendance included 7 For All Mankind, A Bit Unruly, A Tropical Affair, Adornments, Amazon.com, Ambiance, Balboa Bay Resort, Brentwood Country Club, Brigade LA, Burro, C.Jane, Camouflage, Canopy Blue, Clover, Costco, Details Boutique, Eighten, Emphatic - Fred Segal, Fairen Del, Forever 21 Inc, Four Seasons Hotel Beverly Wilshire, Fresh Produce, Habit Footwear & Accessories, Hip'tique, Holly Hill, Island Farm, Island Outfitters, Kaitlyn Clothing Inc, La Boutique, LF Stores, M. Fredric, Mamselle,  Manhattan Denim, Marshall Retail Group / Marshall Russo, My Sale Group, Nest, Peppermill Hotel Casino, Perspectives Inc., Phyllisophical, Pink Lagoon, Ruth Waters Fine Fashions, Seaside Gallery And Goods, Seaside Luxe, Seed People's Market, Sole Society, Solestruck, Splendid / Ella Moss, Sunny Days Retail Inc., Swirl, Terra Verde, The LBD Etc., The Red Balloon, Therapy, Tootsies, Tucson Racquet & Fitness Club, Twig & Willow, Upstairs at Pierre Lafond, Verona, W Scottsdale, Wynn Las Vegas, and Zyl Collection, to name a few.

This Market also featured a soft launch for the rebranded ALT (Activewear & Lifestyle Tradeshow) in the CMC’s Penthouse.  The showcase was tightly curated to present retailers with Contemporary activewear and lifestyle collections reflective of the West Coast lifestyle.  Brands included Nux Activewear, Jala Clothing, Sthenos Activewear, Bombshell Sportswear, Cantiq LA Handmade Intimate Apparel, Pheel, Joriki, Aimee M, Bodi Bodi, Mine Label, and J.Lew Bags.  The show attracted an additional mix of fitness studios, resorts, and fashion buyers looking for crossover athleisure collections, including Barre 3, Bhody, Catalina Gear, Gypsy Den Boutique, Harmony Studios, Jag Gym, Luxe Lingerie, Mission Inn Gift Shop, Mn8 Salon & Day Spa, Montage Laguna Beach, New Leaf Skin Care, Nordic Athletes, On Your Feet / Get It Together, Outdoor & Down, Seaside Luxe, Southwestern Yacht Club, Sports 4 U, St Francis Yacht Club, Storm Sports, Studio Den, The Beauty Shack, and The Club, among many others.
Activewear Lifestyle Tradeshow at CMC

“We have had a really good show this week.  Honestly we didn't know who would show up or what to expect since the major markets just passed but to our surprise there was a good flow of quality buyers who have placed nice size opening orders,” said Kristine Marks of Sthenos Activewear & Bombshell Sportswear at ALT.

Sharing space with ALT in the Penthouse, A-wing, was TRANSIT Shoe Show, the footwear resource for LA Fashion Market buyers.  Featuring key footwear brands like The Frye Company, Steve Madden, Vince Camuto, Keds, Seychelles, Matisse, this show also saw the debut of TRANSIT Kids, a new children’s footwear pavilion catering to footwear buyers and buyers visiting the LA Kids Market Showroom on the 6th floor.  Notable brands included Ash Footwear for Kids, Polo Ralph Lauren Kids, Feiyue, Emu Australia, Pedi-Ped, Robees, and others.

Across from TRANSIT and ALT in the Penthouse, B-wing, buyers found the debut of COEUR Accessories, Gifts, Home & Lifestyle Tradeshow at the CMC, featuring Contemporary accessories & lifestyle brands like Zadig & Voltaire, Philo, Jennie Kwon, Chie Mihara, Love Tanjane, and Saint Olio, plus many others.

Rounding out the Market was SELECT Tradeshow, which filled the Fashion Theater in the CMC Lobby with a curated mix of premium brands like Magaschoni, Marcia Moran, Vyda Victoria, Z&L Europe, Hobo Original Bags, Latigo Footwear, Theia Jewelry, and more.

The next Los Angeles Fashion Market is scheduled for June 6-9, 2016, and will again feature SELECT Tradeshow, TRANSIT Shoe Show, TRANSIT Kids, and the LA Kids Market.  Coeur Fall dates to be announced.  

Thank you for taking the time to read our fashion industry blog post. We hope that you have found this news to be informative. If you have comments or questions, please add your thoughts in the discussion area below.

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