A&E Colorlink and COLORCATCH NANO

Continuing its 125-year tradition in textile manufacturing, American & Efird (A&E) today unveiled Colorlink, the company’s first mobile app with a focus on thread color. Colorlink encourages more interactive collaboration, connecting entire teams across design and production channels in the thread color selection process to ensure color is not compromised. 

Available for both Android and Apple phones and tablets, A&E Colorlink was created to serve as an end-to-end tool to connect designers and production managers in the thread color selection process. The app offers a vast array of digital color choices and provides more control of thread color selection from design inception to the manufacturing floor, assuring designers that the personal connection to their color story is maintained through production. 

“Thread color selection is a foundational element of garment design and production, but too often this decision is left to the end of the process,” said Chris Alt, A&E Senior Vice President Sales. “Our goal for Colorlink is to give designers and manufacturers an easy-to-use, go-to thread color collaboration tool that not only provides color inspiration, but also streamlines access to our expansive global color platform and Colorlink palette. Colorlink empowers garment designers and color professionals to be confident that the colors they select at the garment’s inception will be the same inspired colors used in the finished product, ensuring their vision stays true.” 

Colorlink features include: 

Opportunity to easily specify thread color and manage ideas on-the-go:

• Create personal thread color collections 
• Locate complementary thread colors 
• Place selected colors on sample stiches and fabric types

Ability to easily organize and share project and thread color details with colleagues and supply chain 

Request physical thread color samples for confirmation 

Connect with A&E global representatives 

In addition, A&E Colorlink supports a companion device called COLORCATCH NANO. The COLORCATCH NANO is an advanced hand-held color tool that will identify color on a variety of smooth, structured or patterned surfaces with the touch of a button.

Request an unlock code for the free A&E Colorlink app and learn more about Colorlink and the COLORCATCH NANO at www.amefird.com/colorlink.

ABOUT AMERICAN & EFIRD:

A&E is the largest U.S. manufacturer and the world’s second-largest manufacturer and distributor of premium quality industrial and consumer sewing thread, embroidery thread and technical textiles. Producers of apparel, automotive components, home furnishings, medical supplies, footwear and a diverse range of industrial products rely on A&E industrial sewing thread to manufacture their products. Customers select A&E as the preferred choice for industrial sewing thread, embroidery thread and technical textiles because of A&E's dedication to providing its customers with the finest products and services, at the highest quality, delivered globally. Through its global network, A&E's products are manufactured in 23 countries, distributed in 50 countries and sold in over 100 countries. In addition to A&E's steadfast commitment to superior quality and customer service, A&E is a recognized industry leader in environmental sustainability and corporate social responsibility, and operates its global facilities with the utmost regard for the safety and health of its associates employed worldwide. A&E owns or operates 27 manufacturing facilities and employs over 10,000 associates around the world directly or in partnership with joint venture partners. For more information, please visit www.amefird.com.