Welcome to the Fashion Blog

Are you interested in learning about high end haute couture, prêt-à-porter and avant-garde? We hope so because you will learn about these topics as well as find style reports about emerging designers, new lifestyle brands, cutting edge fabrics, and much more. Anything relevant to the fashion industry is open for discussion.

Enjoy the fashion blog to obtain your daily dose of inspiration. Keep your wardrobe as trendy as your mind.

Monday, July 9, 2018

Busty Women Style Options: Streetwear, Swimwear and Activewear

The Fashion Industry is beginning to recognize curvy and diverse women, but there is still a ways to go. Women are demanding representation of all sizes, shapes, and ethnicity. So why are we still offering limited options for busty women when it comes to streetwear, swimwear and activewear?
Introducing NAYALI, meaning feminine courage, is on a mission to celebrate women with feminine curves.

NAYALI, meaning feminine courage,  was born from the glaring need for supportive activewear designed for real women.

After nearly 12+ years of designing and building brands that include Athleta, Manduka, Splits59, & 2XU, Shilpa Rajpara identified a significant gap in the market. No brands were serving the 60 million+ women (in the U.S. alone) who are sizes 0-16 (XS-XL) with a cup size of D-Cup & Up.

As a triathlete and as a size medium/32G, Shilpa could identify with the countless stories she heard from other D-Cup & Up active women who have had nip slips, breasts popping out during a workout, issues wearing 2-3 sports bras at a time, pain from straps, or having to literally hold their chest while exercising.
NAYALI’s collection, has thoughtful design and details that flatter larger chested women; while providing adjustability, support, and coverage in all the right places.

ABOUT: NAYALI, is a women’s premium athleisure label - for those who value luxury, independence, & an active lifestyle. The collection encompases active, swim, and leisurewear specifically focused on active women (sizes XS-XL) with a fuller bust (D-Cup to G-Cup).

Learn more about the NAYALI fashion brand and Fashion Designer Shilpa Rajpara at https://nayali.la/

NAYALI designs with “your girls” in mind. Swim, Sweat, or Street, D-Cup & Up, we’ve got you covered.™

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